Dita

There’s no excuse for unfashionable face furniture now that Dita has come to town. The LA-based, Japanesemade luxury eyewear brand is a favourite of celebutantes Paris Hilton, Nicole Richie and the Olsen twins; and if that’s not a crowd you’d like to associate with, the specs have also been spotted on Dita Von Teese and Snoop Dogg.

The Dita philosophy emphasises good design, rather than the brazen display of a logo, with glasses inspired by vintage frames from the ’50s to the ’80s. Not only has Dita brought its own unique styles, it’s also joined forces with Japanese label Masunaga 1905 to open the Beijing Kyoudo Store, which stocks both labelsas well as Toki Eyewear.

Unfortunately being part of the celebrity set comes at a price – these specs require open-wallet surgery, but we love Dita’s ‘Sunbeam’ sunglasses (4,320RMB), which Ms Von Teese is particularly partial to, and the ‘Bullet’ (3,800RMB), a style that Heidi Klum is rarely seen without.

And for the chaps, if you want to emulate Usher, Ne-Yo or other crooners of their calibre, look no further than the ‘Grandmaster Two’ (5,800RMB). Flashy indeed.