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If Carlsberg did sports bars... well, you can find out for yourself if you like. They've given their name to this bar at the Empire Casino in Leicester Square, furnishing it with two giant screens and another 14 smaller ones dotted around, showing Premier League football, cricket, NFL, Aussie Rules football and no doubt a lot more.
Thankfully it's not just Carlsberg on the drinks list – San Miguel, Guinness, Somersby Cider also feature, alongside a short wine list and a range of cocktails. The food selection is heavily influenced by the States – think burgers, hot dogs, nachos, chicken wings and American pretzels served with dips. Steaks, fish and chips, sandwiches and some salads also feature.