• Absolut IceBar/BelowZero

     
  • IceBar, a collaboration between Absolut and the designers at Ice Hotel, is probably not a place at which to settle in for a long night's drinking: that's because the temperature inside is a constant five degrees below zero, and everything (tables, chairs, glasses) is hewn from ice. Twice a year, the design is changed: when we visited, there was a 'disco' theme and people were shuffling uncertainly across a frozen 'dancefloor'. You pay a £12 fee (£15 at weekends), don a poncho and mittens (which are surprisingly warm and effective against the ambient chill) and claim your drink (refills after the first 'free' drink cost £6). The drinks list is vodka-based, unsurprisingly, with cocktails and 20 different flavours to add to your slug of Absolut. BelowZero next door is a more temperate environment, with an excellent range of 'grazing' snacks, as well as a formal Modern European menu, served in the 'Moose' dining room.

  • Time Out Bars, Pubs & Clubs Guide 2008/9

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  • Details

  • 29-33 Heddon Street, Mayfair, W1B 4BN
  • Tel: 7287 9192
  • www.belowzerolondon.com
  • Category: Bars & Pubs
  • Travel: Oxford Circus or Piccadilly Circus tube
  • Times: Open: 3.30pm-midnight Mon-Wed; 3.30pm-12.30am Thur; 3.30pm-1am Fri; 12.30pm-1am Sat; 3.30-11pm Sun, Food served: noon-3pm, 6-10pm Mon-Fri, Sun; 6-10pm Sat
  • Price: (IceBar) £12-£15
  • Credit cards: AmEx, MC, V
  • Map

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