Aux Merveilleux de Fred

  • Restaurants
0 Love It
1/10
© Jael Marschner
2/10
© Jael Marschner
3/10
© Jael Marschner
4/10
© Jael Marschner
5/10
© Jael Marschner
6/10
© Jael Marschner
7/10
© Jael Marschner
8/10
9/10
© Jael Marschner
10/10
© Jael Marschner
South West London

Are you a window-shopping cake-fancier? Then what’s going on behind the polished plate glass of this bakery will prove irresistible. The eye-popping pastries are kneaded, rolled, shaped and piped in the display windows, causing so much distraction there was a Bugaboo pavement pile-up on our Saturday visit.


Fred’s eye-candy includes meringues topped with flavoured whipped creams: chocolate, coffee, caramel, hazelnut, sold individually (from £1.70) for instant gratification or in pretty presentation boxes. If you able to exercise a modicum of self-restraint, there are also brioche buns flavoured with chocolate, raisins or sugar to take home for later (from £1.90). These two lines are the main raisons d’eat at Fred, though there are also frou-frou celebration cakes, just as creamy and fancy.


Fred isn’t really a sit-down kind of place, though it does have a coffee machine and a few high stools. There’s a branch in South Kensington (not to mention dozens in Paris and across France). Fred really is the owner’s name, and his cakes really are merveilleux.

Venue name: Aux Merveilleux de Fred
Contact:
Address: 55
Northcote Rd
London
SW11 1NP
Opening hours: Open 8am-7.30pm Tue-Sat; 8.30am-6.30pm Sun
Transport: Clapham Junction Rail
LiveReviews|0
2 people listening