If you’ve ever seen a ballet, you’ll have seen a Freed pointe shoe. The company was founded in 1929 by Frederick Freed and today supplies shoes to prominent dance companies and schools, including the Royal Ballet, New York City Ballet and the Royal Ballet School. Darcey Bussell and Margot Fonteyn wore Freed shoes. The shoes are mostly still made by hand in the traditional turn shoe method, where most of the stitching is done with the shoe turned inside out. If you can’t stand en pointe, the company also produces ballroom, jazz and Latin shoes plus a range of clothing. All products are Freed branded.
|Venue name:||Freed of London||Contact:|
94 St Martin's Lane
|Opening hours:||Open 9.30am-5.30pm Mon-Fri; 9.30am-3.30pm Sat|
|Transport:||Tube: Leicester Square|
|Do you own this business?|
Average User Rating
5 / 5
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I love ballet and all things ballet. I have loved this shop for years. In fact I have a bit of a ballet shoe fetish!
The customer service in this shop is the best. If you need pointe shoes or a special wedding shoe, ballet flat shoe or a show shoes, this shop will make it for you.