GANT Rugger

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Soho
All minimal concrete and reclaimed wood flooring with original tiles from the butcher's shop that previously stood here, this looks like your archetypal cool Soho men¹s boutique of the Albam variety. But look, it's Gant Rugger, the slimmer, hipper younger brother of preppy classic, Gant.Here you can stock up on pastel Madras shirts, £75, and chinos, £95, (our favourite shade is baby pink), striped Oxford shirts, Breton sweaters and navy knits inspired by 1950s Americana. Oh, and that navy blazer with vintage brass buttons you always wanted.
Venue name: GANT Rugger
Contact:
Address: 47 Beak Street
London
W1F 9SE
Opening hours: Mon-Sat 11am-7pm; Sun 12noon-5pm.
Transport: Tube: Piccadilly Circus
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