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Time Out says
Mon Oct 17 2011
Cartoonish illustrations and a witty sense of humour have made Gemma Shiel's brand Lazy Oaf a cult favourite. Clothing, jewellery, accessories and stationery all feature bright graphic illustrations - from googly-eyed monsters to statements such as 'come classy, leave trashy' - and stock caters for punters with a sense of humour and a love of primary colours.
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