Shopping , Womenswear Mayfair
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Having established its credentials as a bona fide fashion brand in recent years – in particular for its leather ‘it’ bags – Mulberry is working to maintain the momentum. Creative Director Emma Hill’s first collection featured Bayswater clutches, soft leather canvas Taylor totes for men, and leather biker jackets. A range of shoes designed by Hill is one of a series of in-store collaborations. Meanwhile, classic handbags like the Bayswater, Elkington and Roxanne are reinvented in new finishes, colours and materials. The latest must-have bag, the Alexa, is named after British fashion icon Alexa Chung, who’s long been a fan of the brand.
Venue name: Mulberry
Address: 50 New Bond Street
Opening hours: Open 10am-6pm Mon-Wed, Fri, Sat; 10am-7pm Thur
Transport: Tube: Bond Street tube
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