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    • In this series

      • Articles
        • Opinions are like…

        • Introduction: The critical condition

        • Probing question: What's in store for criticism?

        • Probing question: What makes a critic a critic?

        • Probing question: What's the impact of citizen reviews?

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        • Win our swag!

        • Master raters

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        • Booty haul

        • Bias beware

        • Post Its

        • Probing question: Will critics matter in 2020?

        • Probing question: Should young writers aspire to be critics?

        • Probing question: How do you make your voice heard?


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    • The Broadway Bomb: 200 skateboarders have a death wish on Saturday

    • Published on 10/10/08

    • At noon on Saturday, about 200 people will barrel down the entire length of Broadway on longboard skateboards for the annual "illegal" Broadway Bomb race. Why? Good question. We...

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    • NYC Wine & Food Festival: Starting now

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  • Features

    Time Out New York / Issue 636 : Dec 6–12, 2007
    Bloggers vs critics

    Five-course squeal

    This undercover writer makes her living dining out in high-end eateries—with leftovers galore—but it’s not to everyone’s taste.

    By Anonymous

    Eat for free!

    “You don’t need to understand food to be a good spotter,” says William “Billy-O” Orilio, CEO of Orilio & Associates, a firm that specializes in hospitality mystery shopping (clients include Ian Schrager Hotels, Morgans and Rosa Mexicano). “You need to observe, recall and describe your meal from start to finish.”

    Being a spotter is both hard work and time-consuming. O&A’s reports are 18–25 pages long, take two or three hours to fill out and have to be filed 24–48 hours after the meal. Payment ($15–$25) can take up to 60 days to receive, and the hiring process is grueling. Only 7 to 10 percent of applicants succeed. “We send a 65-page training manual, which we call the ‘knockout criteria,’ ” says Orilio. “If someone’s willing to print, read and answer the questions, we know they’re serious.” To apply, go to oahospitality.com.

    Stores also employ mystery customers. If you’re interested in shopping or dining, the Mystery Shopping Providers Association posts current job opportunities and answers questions (mysteryshop.org).




    Swallow Hard

    Follow this advice to make sure you’re working for a reputable agency that will reimburse you for your efforts and/or food.

    1. State law
    Make sure your mystery-shopping company is a bonded or licensed investigator.

    2. Never send $
    Never pay a fee to register or to receive a training manual—it’s a scam.

    3. Reputation
    Make sure the company is a member of the Mystery Shopping Providers Association (MSPA).

    • « previous    
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    • 44211 Ima S Hopper Thu, Sep 25, at 02:55pm
      Gee, squeals on others, but Orilio associates couldn't pass its own review process. The latest is stiffing its investigators by not paying them according to the schedule they themselves set up (already too long at 60 days!), forces you to come after the money they owe you, and then offers lame excuses or the "check is in the mail" game. If you mystery shop and don't want to be out your own expenses, don't shop for them unless they front you the costs.

      Flag as inappropriate




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