The designer brings her Nordic textile-and-womenswear brand stateside with its first U.S. store. The vibrant apparel ($15–$250) is made from all-natural materials, and the eco-friendly shop follows suit with vintage furniture and walls hand-painted with unrefined pigmented color. Grab accessories including cotton shoulder bags ($15), striped knee-high socks ($15) and fabric Mary Janes ($80). Score Sjödén’s signature prints on dresses ($100–$125), cotton sweaters ($115) and crinkled tunics ($95).
|Venue name:||Gudrun Sjödén|
50 Greene St
|Cross street:||between Broome and Grand Sts|
|Opening hours:||Mon–Sat 11am–7pm, Sun noon–6pm|
|Transport:||Subway: 6 to Spring St (Lafayette St)|