This L.A. brand's third New York shop features effortless basics for men and women. The high-ceilinged space, decorated in black and white with metal shelves and wood floors, is scattered with beach-ready accessories, such as custom-made surfboards ($1,400–$2,950) and vintage-inspired cruiser bikes ($2,200). Unlike the separate men’s and women’s West Village locations, this store houses both genders’ collections. Unearth rugged raglan tops ($95) and slouchy cargo pants ($195) for ladies, and jersey polos ($85) and canvas pants ($195) for guys. You can bring the label’s cozy gear into your bedroom as well by scoring striped cashmere throw blankets ($895–$995) and jersey sheet sets ($150–$165).
|Venue name:||James Perse|
60 Mercer St
|Cross street:||at Broome St|
|Opening hours:||Mon–Sat 11am–7pm, Sun noon–6pm|
|Transport:||Subway: N, R to Prince St; 6 to Spring St|