New store openings in NYC (September 6–12, 2012)

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  • Photograph: Jonathan Aprea

    Naturevsfuture wool coat, $498, at Artists & Fleas pop-up

  • Photograph: Jonathan Aprea

    Golly NYC Pac-Man T-shirt, $39, at Artists & Fleas pop-up

  • Courtney Akai Lash Boutique

  • Gryson suede purse, $695

  • IIIBeCa neon satchel, $188, at Gryson

  • Olivia Harris studded cross-body bag, $495, at Gryson

  • Ippolita gold hematite diamond ring, $2,195

  • Ippolita malachite-and-gold bangle, $4,995

  • Ippolita mosaic earrings, $1,695

  • Photograph: Jonathan Aprea

    LA Eyeworks gold-and-aluminum frames, $425, at Linda Derector

  • Photograph: Jonathan Aprea

    Ultra aviators, $495, at Linda Derector

  • Photograph: SOCIALSHUTTERBUG.com

    MM6 photo-print shift dress, $190

  • Photograph: SOCIALSHUTTERBUG.com

    MM6 NYC-Paris hybrid skyline tote bag, $490

  • New York Shaving Company

  • New York Shaving Company shaving brush, $35

  • New York Shaving Company shaving cream, $12

  • Pickthorn

  • Photograph: Melissa Sinclair

    Piperlime

  • Belle by Sigerson Morrison suede pointy toe flats, $225, at Piperlime

  • C.Luce pleated dress, $89, at Piperlime

  • Joie leather jacket, $848, at Piperlime

  • Sandro men’s dress coat, $685

  • Sandro Fair Isle sweater, $515

  • Sandro tweed zip-up jacket, $515

  • Schutz glitter sandals, $190

  • Schutz studded pumps, $260

  • Schutz glitter flats, $160

  • SuperTrash long-sleeve top with glitter collar, $117

  • SuperTrash faux-fur-lined jacket, $312

  • Madame SuperTrash polka-dot push-up bra, $59, at SuperTrash

  • Humble Chic wallets, $28 each, at UrbanSpace pop-up

  • Humble Chic multicolored chain necklace, $48, at UrbanSpace pop-up

Photograph: Jonathan Aprea

Naturevsfuture wool coat, $498, at Artists & Fleas pop-up

American Apparel Factory Outlet

  • Price band: 2/4

Following the success of a warehouse sale in Chelsea that was extended three times, the trendy basics brand opened this permanent discount store. In the large, three-room space, you’ll find past-season items as well as samples and one-off productions. Items are similar to what is currently in-store but have either slight size imperfections or color differences. You’ll spot the trendiest items when you first walk into the shop, with women’s threads on your right and men’s on your left. Our favorite finds include ladies’ chiffon tees for $25 (retail $46) and dark cotton jeggings marked $40 (were $72), as well as men’s denim shirts tagged $20 (instead of $50) and tailored pants, chipped from $75 to $25. Go up a few steps to the undergarment room, where you can stock up on $4 undies (once $12) and $6 lace shorts (formerly $25). Toward the back, there are more casual goods, such as everyday leggings for $12 (usually $28) and tees ($8–$20) in every shape and color. We even spotted wool coats for $90 (were $180). Keep checking back, since goods are added every day. • americanapparel.net. Daily 10am–9pm.

  1. 285 Lafayette St, (between Jersey and Prince Sts)
More info

Artists & Fleas pop-up

  • Price band: 2/4

After two successful stints inside Chelsea Market (one in 2011 and another in early 2012), this temporary shop will be back for a third round. More than 50 local designers and retailers will be hawking a mix of eclectic apparel ($25–$500) and accessories ($48–$375) from brands such as Cynthia Rybakoff and Naturevsfuture. Vendors rotate every few weeks, but we recently spotted 1970s vintage felt fedoras ($78) from Brooklyn Blue Vintage, Naturevsfuture wool coats ($498) and Vale Jewelry triangle-stone rings ($375). Also look for quirky goods including Golly NYC lightboxes ($250) and patchwork denim vests ($75). • artistsandfleas.com. Daily 10:30am–7pm.

  1. 75 Ninth Ave, (at 15th St)
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Courtney Akai Lash Boutique

  • Price band: 4/4

Lash-extension specialist Courtney Akai opens her second eyelash studio, bringing lash extension services ($125–$550) to Soho (the original space is in Midtown East). The girly pink salon has four treatment rooms for trained specialists to apply synthetic ($125–$550) or mink ($175–$650) lashes, customizable by thickness and curl. The treatment takes about two hours (for a full set) and lasts six to eight weeks, or you can opt for a quicker LashDip service ($250), which paints a dye solution onto lashes and lasts just as long. You can also book an appointment for permanent makeup, including upper and lower eyeliner ($750–$800), eyebrow color ($600–$1,400), lip liner ($600) and full lip color ($900). • 212-226-2166, courtneyakai.com. By appointment only.

  1. 594 Broadway, (between W Houston and Prince Sts, suite 610)
More info

Gryson

  • Price band: 3/4

This may be the first store for Tribeca resident Joy Gryson, but she’s no newbie: She designed accessories for high-end brands such as Coach, Calvin Klein and Marc Jacobs before launching her eponymous label in 2006. Since then, the company has grown to include two additional handbag lines: the edgy Olivia Harris collection ($395–$695) and more affordable IIIBeCa label ($98–$198). You’ll find all three inside the 800-square-foot space, decorated with a large gilded mirror, cushioned velvet seats and brass light fixtures. Reclaimed-wood shelves display Gryson boxy leather shoulder bags ($675) and structured suede-and-leather purses ($695). IIIBeCa merch consists of neon-colored satchels ($188) and messenger bags ($158). Tough girls will love Olivia Harris studded chain purses ($495) and hardware-detailed slouchy bags ($658). • 212-9250-2511, gryson.com. Mon–Wed, Fri, Sat 11:30am–7pm; Thu 11:30am–8pm; Sun noon–6pm.

  1. 106 Franklin St, (between Sixth Ave and West Broadway)
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Ippolita

  • Price band: 4/4

Previously available only in high-end retailers such as Saks Fifth Avenue and Bergdorf Goodman, this jewelry line now has a storefront to call its own. Launched in 1999, the collection of luxe accessories has long been a red-carpet go-to for celebrities including Uma Thurman, Sofia Vergara and Mila Kunis. The cozy 500-square-foot space features dangling crystal lighting, illuminated glass display cases and the brand’s logo hand-carved in bronze on the back wall. The simple layout spotlights the decadent jewelry, including gold-and-gemstone rings lined with diamonds ($2,195) and stackable gold bangles ($1,295). Ippolita’s pieces put a creative spin on formal jewelry, borrowing from modern art and sculpture to create gems such as teardrop onyx, mother of pearl and malachite mosaic earrings ($1,695) and gold-and-malachite bangles ($4,995). • 646-664-4240, ippolita.com. Mon–Sat 10am–6pm.

  1. 796 Madison Ave, (between 67th and 68th Sts)
More info

Linda Derector

  • Price band: 4/4

This vintage eyewear haven has packed up and moved from Nolita to a space in the former Literary Guild building. The store features the same vibrant red walls, black-and-red leather furnishings and Art Deco–inspired mirrors as its original spot. Gals can nab Jean Paul Gaultier limited-edition round sunnies ($850) from the early 1990s, or slightly more affordable Nouvelle Vogue tortoiseshell shades with pearl embellishments ($350). Unisex styles include statement-making LAEyeworks gold-and-aluminum frames ($425) and Theo two-tone glasses ($550). You can also receive an exam in-house from a registered optometrist. • 917-923-2041, lindaderector.com. Mon–Fri 10am–6:30pm.

  1. 28 W 44th St, (between Fifth and Sixth Aves, suite 316)
More info

MM6 Maison Martin Margiela

  • Price band: 3/4

Avant-garde Parisian fashion house Maison Martin Margiela opens its first-ever shop dedicated to its more youthful women’s collection of apparel ($125–$1,295), shoes ($295–$695) and accessories ($80–$195). The 500-square-foot boutique resembles an upgraded version of an old NYC workshop with silver-tin tile walls and carpeted floors that look like cracked concrete—even the quirky sales associates wear white work aprons. Items such as photo-print shift dresses ($190), chunky metallic faux-python flats ($285) and cut-out crewneck sweaters ($230) are practically works of art. To celebrate the opening, limited-edition tees ($145) and tote bags ($490) emblazoned with an NYC-Paris hybrid skyline are available until October. • 646-664-1655, maisonmartinmargiela.com. Mon–Sat 11am–8pm, Sun noon–7pm.

  1. 363 Bleecker St, (at Charles St)
More info

New York Shaving Company

  • Price band: 2/4

Brooklyn native John Scala brings his 15 years of men’s grooming experience to Midtown East with a second location of this old-school barbershop (the first is in Nolita). The masculine space mimics the tonsorial parlors of the early 1900s, with two antique barber chairs, crystal chandeliers and mosaic tile floors. Dudes can walk in for a 30-minute straight-razor shave ($45), which includes a sideburn trim. You can also grab a standard haircut ($33), head shave ($30) or a clay-mask facial treatment ($15). Mahogany wood display tables are stocked with synthetic-free house-brand products, including shaving brushes ($35–$120), creams ($12–$18) and stainless-steel straight razors ($110). • 212-644-1888, nyshavingcompany.com. Mon–Fri 9am–7pm, Sat 10am–6pm, Sun noon–6pm.

  1. 146 E 49th St, (between Lexington and Third Aves)
More info

Osswald

  • Price band: 4/4
  • Critics choice

This Swedish import is bringing high-end scents and unisex beauty products to NYC with its first expansion since opening in Zurich more than 90 years ago. The chandelier, gold tables and glass-and-wood display cases create a luxe environment for showcasing brands such as Bellefontaine, Cell Premium and La Colline, which are exclusive to the store. Men and women seeking skin rejuvenation should check out Valmont regenerating creams ($300), La Colline antiaging moisturizers ($400) and Cellcosmet antistress masks ($145). Scents are also top-notch, including Pierre Guillaume men’s cologne ($105) featuring notes of sandalwood, geranium and leather, as well as the white gardenia–spiked equivalent for gals ($95). • 212-625-3111, osswaldnyc.com. Mon, Wed–Sat 11am–7pm; Sun noon–6pm.

  1. 311 West Broadway, (between Canal and Grand Sts)
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The Perfect Nothing Catalog

  • Price band: 2/4

Artist and sailor Frank Traynor spotted an abandoned icehouse in upstate New York, and knew it had to become his so-called “junk shop.” He repurposed it and brought it to the Domestic Construction Community Art Garden in Greenpoint, adding signage crafted by his nephew and a watermelon patch growing on the roof. Inside the shack, Traynor hawks treasures that are anything but junk: Marija ceramic housewares ($30–$90) and Georgia Staples fruit-ripening pyramids ($50) make great housewarming gifts, while vintage roller skates ($75) and a 1970s nightclub party light ($225) are humorous finds. A pair of Mayakara kyanite necklaces ($75) and vintage swim trunks ($30) are surprisingly chic extras. • 212-240-9350, theperfectnothingcatalog.com. Fri–Sun noon–6pm.

  1. 216 India St, (between McGuinness Blvd and Provost St)
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Pickthorn

  • Price band: 2/4

Bushwick residents are getting a salon upgrade, thanks to celeb color-guru Chelsey Pickthorn’s first-ever spot (singer Neon Hitch is a fan). The space boasts a homey vibe with subway-tile walls, reclaimed-wood furniture and a sparkling vintage chandelier. Kitschy colored carts, made of steel pipes and cedar barn wood, trolley up next to you as either Pickthorn or stylist assistant Jocelyn Simone applies the shade of your choice. Sip a gratis tea or homemade juice as you relax in the cozy waiting area before your haircut (men $100, women $150) or highlights ($325–$425). On your way out, pick up at-home styling products from notable brands such as Alterna ($17–$50) and Pickthorn’s own line ($20–$80), due out in early 2013. • 718-928-7336, pickthornbk.com. By appointment only.

  1. 61 Wyckoff Ave, (at Willoughby Ave)
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Piperlime

  • Price band: 2/4
  • Critics choice

After a successful pop-up in 2010, the popular fashion e-tailer has opened its first permanent store. Offerings consist of clothing and accessories from the same well-known brands that the website carries, such as Milly, Rachel Zoe and Rebecca Taylor. Browse the lime green–accented space to find C.Luce pleated frocks ($89) and Joie leather jackets ($848). On the accessories front, we’re coveting Sam Edelman zippered booties ($160), Belle by Sigerson Morrison T-strap flats ($225) and Z Spoke by Zac Posen top-handle satchels ($475). • 212-343-4284, piperlime.com. Mon­–Wed, Sat 10am–8pm; Thu, Fri 11am–9pm; Sun 11am–7pm.

  1. 121 Wooster St, (between Prince and Spring Sts)
More info

Sandro

  • Price band: 3/4

After establishing itself in the West Village and Soho, this prim and proper Parisian brand expands uptown with a third location. At 1,300 square feet, it’s nearly double the size of the downtown shops, although it maintains the signature minimalist atmosphere of its sister stores through polished wood floors and steel garment racks. Achieve the perfect balance of dressy and casual with wardrobe gems worth investing in, such as collared paisley-print dresses ($340), leather-trimmed tweed zip-up jackets ($515) and leopard-print slouchy sweaters ($400). Men should suit up in versatile picks, including diamond-print button-downs ($270), cozy Fair Isle knit sweaters ($515) and sleek dress coats ($685). • 212-772-8500, us.sandro-paris.com. Mon–Sat 10am–7pm, Sun noon–6pm.

  1. 986 Madison Ave, (between 76th and 77th Sts)
More info

Schutz

  • Price band: 2/4
  • Critics choice

This Brazilian footwear and accessories brand, which has a cult following thanks to designer Giovanni Bianco’s whimsical creations, opens its first store outside its mother country. The space is set up to resemble a high-fashion art gallery, with black-and-white geometric display tables in the middle of the shop and backlit cubes set within the walls displaying goods. Shoe fanatics will find an array of styles to covet, including ballerina flats with glitter heels ($160), suede peep-toe platforms ($190), colorful studded pumps ($260) and glitter-encrusted sandals ($190). • 212-257-4366, schutz.com.br. Mon–Sat 10am–8pm, Sun noon–6pm.

  1. 655 Madison Ave, (between 60th and 61st Sts)
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SuperTrash

  • Price band: 2/4
  • Critics choice

This Dutch womenswear brand, founded by designer Olcay Gulsen in 2004, opens its first stateside store. The modern space features light-colored wood floors, painted-brick walls and minimalist white sofas for lounging. The label’s tailored and trend-driven collection includes snakeskin-print maxidresses ($156), long-sleeve tops with glitter collars ($117) and faux-fur-lined jackets ($312). There are also select items from in-house lingerie line Madame SuperTrash, including polka-dot push-up bras ($59) and high-waisted lace panties ($52). Don’t miss the small but chic selection of accessories, including wallet-friendly beaded hoop earrings ($26). • supertrash.com. Daily 11am–8pm.

  1. 29 Prince St, (at Mott St)
More info

UrbanSpace pop-up

  • Price band: 2/4

This outdoor market, which has made the rounds in Union Square and Columbus Circle, has migrated to the trendy Meatpacking District for the first time. The bazaar features more than 60 local vendors selling apparel ($65–$350) and accessories ($30–$300) for both sexes. Guys should look for Paste graphic tees ($38) and Insiders1 NYC landmark-print messenger bags ($85–$105). Gals will find D’Closet tie-neck blouses ($44) from e-tailer Humble Chic (humblechic.com), New Form Perspective wrap sweaters ($275) and Rifle + Radford quartz rings ($116). • 212-529-9262, urbanspacenyc.com. Daily 11am–9pm.

  1. 437 W 13th St, (at Washington St)
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