New stores in NYC (August 23–September 5, 2012)

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  • Bobbi Brown long-wear gel eyeliners, $22 each

  • Bobbi Brown creamy concealer kit, $33

  • Christian Siriano

  • Photograph: Jonathan Aprea

    Christian Siriano faux-snakeskin clutch, $105

  • Photograph: Anna Simonak

    Christian Siriano sheer feathered dress, $1,500

  • Photograph: Anna Simonak

    Christian Siriano decorative animal-print pillow, $120

  • Clic General Store

  • Fox & Jane Salon

  • Photograph: Jonathan Aprea

    Id America leopard-print hard shell case for iPhone 4/4S, $20

  • Narnia

  • Photograph: Jonathan Aprea

    South American embroidered caftan, $225, at Narnia

  • Photograph: Jonathan Aprea

    Native American necklace, $250, at Narnia

  • Linus Dutch bike, $659, at Ride Brooklyn

  • Ride Brooklyn T-shirt, $20

  • Photograph: Melissa Sinclair

    Joie silk blouse, $188, at Rivet

  • Billy Kirk leather tote, $295, at Rivet

  • Superdry men’s zip-up knit sweater, $250

  • Superdry women’s landing jacket, $600

Bobbi Brown long-wear gel eyeliners, $22 each

Bobbi Brown pop-up

  • Price band: 3/4

There’s no need to hit up a department store for your Bobbi Brown beauty fix, now that this temporary shop has opened inside Grand Central Terminal. The 21-year-old brand’s first stand-alone store in NYC mirrors the look of its makeup counters, featuring signature espresso hues and an industrial design concept. You’ll find the entire collection of makeup ($18–$105) and skin-care ($24–$105) packed into the 800-square-foot space. Enhance your daily regime with vibrant lipsticks ($18–$24), shimmering eye shadows ($21–$24), hydrating moisturizers ($48–$90) and soothing cleansers ($26–$58). • 212-867-5168, bobbibrowncosmetics.com. Mon–Fri 8am–8pm, Sat 10am–7pm, Sun 11am–6pm.

  1. 89 E 42nd St, (at Park Ave )
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Christian Louboutin 

  • Price band: 4/4

The legendary French designer, known for his red-soled creations, opens his first NYC men’s shop around the corner from the women’s flagship. The loft space sits just under the High Line and features decor that fuses the industrial character of the neighborhood with the brand’s rich aesthetic. Skylights salvaged from the Park Avenue Armory hang from the ceiling, and floors are lined with Louboutin-red carpets. You’ll find decadent yet street-easy footwear ($495–$2,995), including spiked leather sneakers ($1,095–$1,395) and velour steel-toed loafers ($1,150). The eclectic boutique also carries a new line of masculine handbags ($1,895–$3,695) that includes studded wool-flannel backpacks ($1,895). If that’s not enough to lure you in, the back of the space boasts a shoe-tattoo parlor, where you can get your new pair of kicks inscribed with your favorite ink. • 212-279-7365, christianlouboutin.com. Mon–Sat 11am–7pm, Sun noon–6pm.

  1. 808 Washington St, (between Gansevoort and Horatio Sts)
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Christian Siriano

  • Price band: 3/4

Our favorite Project Runway alum has finally opened his first retail store, putting major focus on separates ($98–$400) and well-priced accessories ($50–$300). If you’re in the market for one of the designer’s glamorous frocks ($150–$2,000), you’re in luck—pieces from his latest collection, such as sheer feathered dresses ($1,500), are displayed like artwork throughout the shop. The 1,000-square-foot boutique, designed by Siriano himself, features dark tile floors, antique wooden furniture and a gallery wall adorned with photos of past seasons’ designs. In addition to the ultraluxe garb, ladies can nab household items such as Belle Fleur candles ($48) and house-label decorative animal-print pillows ($120). Accessories consist of footwear ($35–$300), including styles from his Payless collection, and faux pony-hair backpacks ($300). • 212-775-8494, christianvsiriano.com. Mon–Wed 11:30am–7pm, Thu–Sat 11:30am–8pm, Sun noon–6pm.

  1. 252 Elizabeth St, (between E Houston and Prince Sts)
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Clic General Store

  • Price band: 3/4

Christiane Celle, a boho style guru and the founder of Calypso St. Barth, curated this accessories and home design shop attached to Clic Bookstore and Gallery. The cozy space is packed with chic leather goods ($75–$1,000) and worldly knickknacks ($20–$200) such as Electric Love dream catchers ($245–$1,000), Wendy Nichols hand-stitched bags ($300–$1,200) and Fredericks & Mae decorative wooden arrows ($95). Fiona Paxton leather-trimmed cuffs ($275) and Marie Turnor laser-cut pouches ($180) stand out as modern add-ons. • 212-966-2766, clicgallery.com. Mon–Thu 10am–6pm, Fri–Sun 10am–7pm.

  1. 255 Centre St, (at Broome St)
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Fox & Jane Salon

  • Price band: 2/4

The East Village’s artsy, youthful vibe beckoned cofounders and friends Lorean Cairns and Billy Canu to open this second NYC salon just a year after debuting Fox & Jane Salon & Finishing Bar on the Lower East Side. This locale features exposed-brick walls, four styling chairs and two washing stations. It’s best to book an appointment online well in advance, since the wait for specific stylists can range from two days to three weeks. If you’re not aiming for one person in particular, walk-ins are welcome and clients are treated to free Wi-Fi and complimentary wine and beer. Drop by for a standard cut (women $64, men $50) or balayage color ($133). Other services include single-process color ($89), blowouts ($53), and full highlights ($173). Mention TONY to receive 10 percent off a standard haircut through September 5. • 646-688-3643, foxandjanesalon.com. Mon–Fri 11am–8pm; Sat, Sun 11am–7pm.

  1. 277 E 10th St, (between First Ave and Ave A)
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Id America 

  • Price band: 2/4

This funky gadget-accessory and repair shop opens its largest location yet, joining the company’s two midtown spots. A minimalist black-and-white design gives the space a modern tech feel and highlights the colorful accessories, such as Cushi foam adhesive covers ($15–$25) and Skyline flex iPhone cases ($25). You’ll find the latest headphones ($10–$200) from Beats by Dre, House of Marley, Skullcandy, Urbanears, Sony, Belkin and Incipio. If you’re having issues with your toys, on-site Apple-certified technicians will repair your device, replacing broken panels ($110) and batteries ($50). • 212-695-6059, idamericany.com. Daily 1–8pm.

  1. 145 Orchard St, (between Rivington and Stanton Sts)
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Narnia

  • Price band: 3/4

Brooklyn vintage lovers will rejoice after they hear that New Yorker Molly Spaulding has opened a Kings County location of her popular Lower East Side shop.  Spaulding painted the floor, which depicts various moon phases, herself. The first level displays current-season clothing, while off-season and specialty apparel resides in the basement (viewed by appointment only). You’ll find eclectic dresses ($68–$550), tops ($48–$250), bottoms ($68–$325) and jewelry ($48–$325) that hail from all over Europe and the U.S., and span more than 100 years of fashion. Ladies looking for unique pieces should check out ’80s patterned jumpsuits ($145), Moroccan striped shirts ($225) and South American embroidered caftans ($225). Jewelry such as silver cutout bracelets ($145) and Native American necklaces ($250) is worth a second look. Stop by on Sundays from 2 to 6pm for live music in the garden by Canadian singer Pete Drungle. • 212-979-0661, narniavintage.com. Mon–Wed by appointment only, Thu–Sat noon–8pm, Sun noon–7pm.

  1. 672 Driggs Ave, (between Metropolitan Ave and North 1st St)
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Ride Brooklyn

  • Price band: 2/4

Ride Brooklyn
Whether you’re a racing pro or shopping for your first set of wheels, you’ll feel right at home in the second location of this bike shop (the first opened in Park Slope in 2009). The airy store boasts views of the East River and midtown Manhattan, and stocks more than 15 bicycle styles from brands such as Schwinn, Linus, Cannondale and Orbia. You’ll find classic commuter-style cruisers ($400–$800), sporty hybrids and riding bikes ($350–$800), and road racers ($600–$6,000). Each set of wheels comes with a year of complimentary brake and derailleur repair, plus two full-service tune-ups. If you’re serious about cycling, take advantage of the professional fittings ($100–$250); in a few hours, you’ll be measured and tested for flexibility to make sure your bike fits like a glove. The store also offers bike rentals (four hours $20, overnight $30, full day $40), as well as gear and apparel ($30–$200). Pick up Chrome messenger bags ($120) and Sugoi technical racing shorts ($200). • 718-387-2453, ridebrooklynny.com. Mon–Fri 10am–7pm, Sat 10am–6pm, Sun 11am–6pm.

  1. 34 North 7th St, (at Kent Ave)
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Rivet

  • Price band: 3/4

Following the success of its Park Slope location, this chic boutique brings its ultracomfy, classic duds to an 800-square-foot space in Boerum Hill. Peppered with decorative antique curios, including a Remington typewriter and Toledo scale, the space exudes a timeless, Americana vibe reflected in pieces such as Joie silk blouses ($188) and Plectrum by Ben Sherman button-down shirts ($119–$150). Shelves lined with wooden boxes contain a well-stocked collection of domestically produced denim—Rivet’s specialty. Our favorites include Adriano Goldschmied women’s cigarette-leg jeans ($159) and J Brand men’s colorful styles ($170–$198). Top everything off with American-made accessories such as Baggu leather pouches ($25–$45), Billy Kirk handcrafted leather totes ($295) and geometric cuffs ($110–$210) from Brooklyn brand In God We Trust. Mention TONY for 15 percent off all purchases through Wednesday 5. • 718-522-2290, rivetbrooklyn.com. Daily 11am–8pm.

  1. 151 Smith St, (between Bergen and Wyckoff Sts)
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Superdry

  • Price band: 2/4

Those who like their preppy basics with a vintage-inspired twist will be happy to learn that this British chain is expanding its New York presence with a fourth shop (the others are in Times Square, South Street Seaport and Greenwich Village). The bi-level space is done up in the brand’s signature industrial style, with raw-steel fixtures, jam-jar chandeliers and dramatic floor-to-ceiling windows. Brand stylists are on hand to help customers navigate the collection, featuring hooded zip-up sweaters ($175), khaki belted trenches ($200) and leather bomber jackets ($600) for ladies, plus chunky knit sweaters ($250) and wool varsity-style jackets ($200) for guys. Once you’ve made your selections, you can skip the line by checking out with employees floating around the store carrying iPod Touch payment systems. • 212-644-2970, superdry.com. Mon–Sat 10am–8pm, Sun 11am–7pm.

  1. 716 Lexington Ave, (at 58th St)
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