Peress

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Upper East Side
Completely without the snob appeal of other Madison Avenue boutiques, the down-to-earth, family-owned Peress has been the place for ladies to stock up on classic, affordable underwear since 1927. Comfort trumps trends with froufrou-free brands like Hanro, Cocoon and Private Label for those who don’t aim to look like a cupcake in the bedroom. A luxe cashmere robe ($425–$1,200) is a splurge, but everything else (bras from $45, briefs from $13) is reasonably wallet-friendly.
Venue name: Peress
Contact:
Address: 1006 Madison Ave
New York

Cross street: at 78th St
Opening hours: Mon–Sat 10am–5:45pm
Transport: Subway: 6 to 77th St
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