30 Rock walk

Spend a day strolling in Liz Lemon's bi-curious shoes.

  • 30 Rockefeller Plaza

  • NBC Experience Store

  • Christie's

  • Golda Jewelry

  • Snapple at Duane Reade

  • Penn Station's Krispy Kreme

  • Upright Citizens Brigade Theatre

30 Rockefeller Plaza

Start: 30 Rockefeller Plaza between 49th and 50th Sts
End: 307 W 26th St between Eighth and Ninth Aves
Time: 2 hours
Distance: 2.2 miles
Good for: Saturday

1 Begin your pilgrimage at the show's titular address: 30 Rockefeller Plaza (between 49th and 50th Sts; 212-632-3975, rockefellercenter.com). Wander past the elevators that Liz Lemon & Co. take to the TGS studios, and follow the smell of waffle cones to the Ben & Jerry's on the downstairs concourse for some New York Super Fudge Chunk ($3.54)—if Liz can justify eating ice cream while "exercising" on her treadmill, you deserve some for taking this two-mile hike.

2 Head around the corner to the NBC Experience Store (30 Rockefeller Plaza at 49th St; 212-664-3700, nbcuniversalstore.com) and indulge your metafictional side with a tee for Angie Jordan's reality show (that we really wish would actually air), QUEEN OF JORDAN ($25), or a T-shirt flaunting Liz's saying I WANT TO GO TO THERE ($25). Such insidery gear will separate the true 30 Rock--ers from the poseurs.

3 Continue to the salesroom of auction house Christie's (20 Rockefeller Plaza between Fifth and Sixth Aves; 212-636-2000, visit christies.com for viewing times). Liz says this is where Jack Donaghy goes when he's depressed. Though you don't have to be GE's—er, Kabletown's—VP of East Coast television and microwave-oven programming to look around (admission to most sales is free), you'll need the wallet of a corporate titan to take home one of the items up for grabs.

4 If, like Tracy Jordan, you have a passion for flashin', make your way to gem purveyor Golda Jewelry (29 W 47th St between Fifth and Sixth Aves, 212-764-2354). It was at fictional Yakov's Nubian Bling Explosion, here in the Diamond District, that Tracy decided to win an Emmy, a Grammy, an Oscar and a Tony after finding a diamond necklace that spells EGOT, the acronym representing all four awards.

5 If there's one thing Tracy loves more than ice, it's watching daughters and moms prance around in their underwear for money. You can do just that at Lace Gentlemen's Club (725 Seventh Ave at 48th St, 212-764-6969; free before 8pm with one-drink minimum; after 8pm $20), where the midafternoon crowd is made up of dudes who resemble Eastern European mobsters. That wouldn't deter Tracy.

6 Pick up a cold, refreshing Snapple ($1.69) at Duane Reade (1470 Broadway between 42nd and 43rd Sts,646-366-8047) to quench your thirst (as Frank Rossitano noted in a meeting, "You should try the Diet Plumegranate—it's amazing"). Then reflect on Kenneth Parcell's quest to track down the right pharmacy to fill Tracy's prescription, which would keep the actor from seeing hallucinations of the "Blue Man" (Rachel Dratch dressed as a fuzzy, blue figment).

7 The force is strong within Liz, so honor her Star Wars obsession at Midtown Comics (200 W 40th St at Seventh Ave, 212-302-8192) and scoop up a piggy bank shaped like R2D2 ($19.99) or a lunchbox with an Empire Strikes Back motif ($14.99).

8 While Jack may favor highbrow restaurants like Per Se, Liz prefers a simple sandwich. Pull up a chair at Al's Delicatessen (458 Seventh Ave between 34th and 35th Sts, 212-594-5682) and dig into a New Yorker panino, stuffed with roast beef, Swiss cheese and caramelized onions ($6.50).

9 Drop down into the bowels of Penn Station (Seventh Ave between 31st and 33rd Sts, 212-630-6401), where Kenneth came to the tragic realization that there was no midnight train to Georgia. The depot is home to the city's sole Krispy Kreme shop; given that Liz has been known to crave doughnuts late at night, pay homage by picking up an original glazed ring ($1.10)—or five.

10 Mosey down to the Upright Citizens Brigade Theatre (307 W 26th St between Eighth and Ninth Aves, 212-366-9176), where you can see the extracurricular activities of cast member Scott Adsit and writer Kay Cannon. Both regularly perform as part of the weekly long-form improv show Let's Have a Ball (Sat 7:30pm, $10). Just remember: Pete Hornberger is a fictional character, so don't try wooing Adsit with Pop Tarts after the show.

View Larger Map