Mind Your Business: Multicultural Strategy

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Mind Your Business: Multicultural Strategy
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Mind Your Business: Multicultural Strategy says
Minority groups are growing at a fast pace and as a result, Hispanics are no longer a sub-segment of the economy. They are emerging as a powerhouse of economic influence. Learn the dos and don’ts when reaching out to Hispanics from Hernan Tagliani, Hispanic communications expert and author of The Hispanic Market for Corporate America. How to make your brand culturally relevant. Tagliani will discuss what you need to develop a strong and successful multicultural strategy.
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By: Orange County Library System (FL)