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[title]Aliza Licht has been working at Donna Karan for 15 years producing runway shows, dressing celebrities and working on editorial coverage, but recently she’s probably best known from Twitter as DKNY PR Girl. She gives followers a behind-the-scenes look at the major fashion brand and life as a public-relations rep. We asked her to model her favorite fall fashion outfits, and found products so you can crib her style.
Aliza Licht, 39, SVP for global communications at Donna Karan International; @dkny, @alizalicht
How her job influences her style: “Working on both Donna Karan and DKNY, I edit the collections to suit my personal aesthetic. You have to be true to your body type. I’m not a pencil-skirt girl, I’m a circle-skirt girl. If you’re not comfortable in what you’re wearing, well, you look it. DKNY PR Girl (@dkny) is the filter by which I share my love for specific items in the collections.”
Favorite part about social media: “Social media makes the world a smaller place. The fact that I can watch Scandal on a Thursday night with thousands of people on our virtual couch and freak out together at a pivotal scene is an incredibly warm feeling.”
Her personal style: “My personal style is a mix of flirty and sophisticated. I’m pretty much always decked [out]. I can’t help it, I feel more comfortable dressed [up]. I love a polished look. I think grunge was fashion’s darkest hour.”
Her inspirations: “I come from a very fashioncentric family. My grandmother made all of my mother’s clothes growing up and many of mine too. To this day, my mother is always pulled together. That has definitely rubbed off. I’m someone who wears a red lip to a morning Core Fusion class at Exhale Spa.”
Favorite piece in her wardrobe: “I have this amazing Donna Karan New York winter white cocoon coat from fall 2000. It’s a mix of totally sophisticated and futuristic. It’s a statement maker. Every time I wear it, people stop to ask me who designed it. I love clothes like that. Fashion can really speak for you without saying a word.”
Style motto: “Always dress like an amazing moment is about to happen.”
Favorite thing to wear during fall: “I love coats and I think if you can swing it, you should have many. Coats are the first thing people see. They’re more important than people give them credit for.”
Favorite fall trends: “Leopard print! I’ve always loved it, and I’m glad it’s back in a big way this fall. Leopard print does the work for you. You can basically be the dullest person on earth, but if you’re wearing leopard print, you’re sassy without even speaking. Also, long [skirts and dresses] for daytime. [The length] makes a short girl look tall. Who said we can’t wear long for day? Why have we reserved it for evening all these years? It’s rubbish.”
Wish list for fall: “Honestly, I really need a dining-room table. I have enough clothes to last a lifetime of falls, but somehow I can’t figure out how to buy a simple piece of glass to eat on. #FashionGirlProblems.”