Time Out, the global media and hospitality business, today reveals details of its new digital initiatives as the company has seen the most exciting growth and engagement from digital channels, Live Events and Time Out Market — areas that the company will continue to focus its efforts on going forward. Today’s announcement comes as the last regular Time Out London print magazine is published tomorrow (23 June 2022), a decision that was announced in April 2022. CREATING THE RIGHT CONTENT FOR THE RIGHT CHANNELS WHERE THE AUDIENCE IS NOW At the heart of the digital-first strategy are a variety of initiatives across Time Out’s already popular and successful digital channels that its audience is increasingly engaging with. Helped by robust customer insights, the goal is to reach, engage and grow this audience where they are now, all day long: in their social media feeds, online, in their inbox and in the videos they watch. Across these channels, new initiatives have been created to bring Time Out’s much-loved content to life digitally and with deeper, engaging storytelling to deliver the brand’s mission. Inspiring and helping people to experience the best of the city has been the brand’s brilliantly simple mission since Tony Elliott started Time Out in 1968. Today, this is more relevant than ever and Time Out is the only global brand dedicated to showing people an amazing time in the world’s greatest cities. Cities never stand still and never stop, so Time Out never stops which i
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