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The best things to do in Ojai

Explore the best things to do in Ojai, from hikes and bike rides to exploring the local farmers market.

Written by
Kai Oliver-Kurtin
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There’s lots of reasons to visit Ojai. And we mean lots. Let’s start with the scenery, shall we? East of Santa Barbara and northwest of Los Angeles, this city is full of beautiful hiking trails, camping spots and more, as well as some incredible old buildings. 

But between your stints of taking in the sights, there’s plenty more to see and do in Ojai, from its fantastic food and drink scene to a ton of local businesses. Browse shops, sample local wines and soak up good old Californian hippy vibes here with our list of the best things to do in Ojai.

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This guide is by Kai Oliver-Kurtin, Time Out’s Southern California correspondent. At Time Out, all of our travel guides are written by local writers who know their cities inside out. For more about how we curate, see our editorial guidelines

Best things to do in Ojai

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This award-winning certified organic winery (previously Casa Barranca wines, now The Naturalist), was one of the Central Coast's first. They have a tasting room right on the main drag in Ojai, where they'll pour flights of their most popular wines (or a la carte tastes, if you want to mix and match) and tell you about the year, the grapes and the process. You can buy bottles to go or stay and drink at the bar. The tasting room also sells souvenir glasses and other wine paraphernalia such as aerators, fancy corkscrews, coasters and the like. If you go, be sure to try the merlot (we swear, it's good) and the big-bodied Arts & Crafts Red.

Bart's Books
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  • Literary events

Bart's Books is one of those magical places you'll feel humbled to have stumbled upon. It's a beautiful outdoor bookstore, packed to the gills with an extensive collection of used and new titles from Sci-Fi to Self Help. The center of the shop is an old house (with the cookbooks in the kitchen, poetry in the living room, art books in the "gallery," etc.), and the rest of the place is a maze of bookshelves with corrugated tin roofing and open-air seating areas for comfy browsing. It's like being in a treehouse made of books—just don't ask them what they do when it rains. Tip: While you're there, pick up the Hip Hiking Guide—written by three generations of Ojai women—for info on the best trails.

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If you've been to an LA farmer's market lately (especially those on the Westside), you've probably seen—or if you're lucky, tried—tasty citrus from Friend's Ranch. The packing house and citrus farm have been around for more than 100 years, growing oranges, tangerines, mandarins, blood oranges, tangelos, lemons, grapefruits, avocados and—last but not least—the fruit Ojai is most well-known for, the Pixie. Seedless, small and super sweet, the Pixie has turned into a legendary local snack by Friend's Ranch. Visit the packing house for a tour and try one for yourself—you can also pick up bags of other, equally tasty fruit, as well as fresh-squeezed lemon and orange juice.

Fruit, veggies, bread, jams, seafood, meat, eggs, chocolate and honey  these are just a few of the items sold at the weekly Ojai Certified Farmers Market. Every Sunday from 9 a.m. to 1 p.m. the farmers market gathers to sell locally-grown products, rain or shine. There are also non-food items available such as soap, candles and flowers. Come hungry to snack on free samples!

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This gigantic National Forest boasts over 1,200 miles of maintained trails and 875,000 acres of congressionally designated wilderness. Its ecosystems range from semi-desert in the interior to redwood forest on the coast, and are home to a wide range of flora and fauna—approximately 468 species of fish and wildlife, including 23 threatened and endangered species. It's one of the best spots to escape from LA for car camping, backpacking, hiking, biking and fishing. From Ojai, we recommend the Sespe Creek Trail to Willett Hot Springs. Hike nine miles into a rewarding hot spring, or continue on for another six miles to get to Sespe Hot Springs. You can camp along the way, and there are ample swimming holes in springtime—Bear Creek Campground about four miles in is a popular resting point (or turnaround for day hikers). Just watch for rattlers!

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  • Walks and tours

See (and taste) the benefits of Ojai's unique Mediterranean climate at Ojai Olive Oil Co. The olive grove here was planted back in 1880—in the era of the Missions, when there was a communal olive press in the valley—and has been thriving ever since. The specific varietal produces a robust and peppery oil, which you can taste for yourself (along with flavored oils and vinegar) after a tour of the farm and facilities.

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  • Cultural centers

Beatrice Wood was a famous ceramicist in New York City at the turn of the century, known to some as the "mama of Dada." One day, she decided she'd had enough and moved to a ranch in Ojai, where she lived until her death at the age of 102. You can see her work here, as well as local exhibitions and performances. There are also regular classes and workshops, including kid-friendly options and lectures. Note: Stop into the gallery store for a peek at the Beatrice Wood Studio Kiln Gods, originally used as good luck charms to bless the firing of other ceramics, but considered good luck no matter where you put them. Good luck aside, they're also pretty cute.

Ojai Valley Taxidermy
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If you haven't seen award-winning taxidermist Chuck Testa's amazing promotional video yet—well, get with the program. It went viral a while back, and Testa's business has been booming ever since. He's a homegrown local celebrity, and may even get his own reality TV show soon. Even if you're not in the market for a deer head or a stuffed duck, stop by Testa's shop (in an extended garage next to his house) and check out his craft. He's great at what he does and loves visitors. He'll show you what he's working on, tell a few motorcycle stories and pose for as many "nope!" themed pictures as you want. Alternatively, if you DO need something stuffed, cleaned or mounted, Chuck Testa is the guy to go to. For all his jokes and quirks, he's one of the best taxidermists around.

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This is one of the best rides we've been on in the area. It's not too challenging, there's lots of shade, and you can complete a one-way leg of the ride in under an hour, which means lots of time for meandering around Ojai (or Ventura, depending on your starting point) before heading back. The views from this ride are stunning. You'll see sweeping vistas of the surrounding mountains, and get a rural feel once the trail breaks away from the railroad tracks and Route 33. Bring lots of water and some cash for lunch!

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