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Photograph: Matthew Reeves
Gold Coast

Between its oversize dance floor, massive LED wall, 30-foot bar and craft cocktail program, Primary is sure to become the envy of its Gold Coast neighbors, and fast. Owned by a posse of nightlife veterans with their ears to the sound of now, it's a hip alternative to clubs near the "triangle" that have been coasting with the same formula. Look for some of the city's top up-and-coming DJs spinning house, electro, dubstep, underground disco and indie dance alongside the occasional global talent. What do real clubbers crave? An intimate, music-focused but still stylish night out free of bullshit. This NKOTB puts it all on a top soundsystem. We think this basement club fills the void left by Sonotheque.

Venue name: Primary
Address: 5 W Division St

Cross street: at State St
Opening hours: Wed–Fri 10pm–4am; Sat 10pm–5am; closed Sun–Tue
Transport: El stop:Red to Clark/Division. Bus:22,36,70.
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