Was there ever a better, or more apt, name for a high-end wine store? For Hedonism really is the ultimate in wine indulgence – two floors of the most covetable, most sought-after, and most expensive wines on the planet, all under one roof and beautifully displayed in a swanky Mayfair showroom that looks like it ought to be selling Bentleys or jewels. But don’t be put off by the shiny, opulent appearance – the staff are very helpful, and are happy to let you try some of the fabulous wines served in tiny measures from their impressive wine preservation system (for a small fee, of course). But if just the presence of stacks of jeroboams worth thousands of pounds, or of seeing bottles by the big-name producers lined up for your perusal is enough to get you excited, then maybe a visit to Hedonism should go on bucket list. Heck, they even sell a few bottles costing under £30, so you needn’t come away empty-handed.
Reviewed by Guy Dimond