Hub stocks a well-edited selection of covetable mid-range designer labels, with See by Chloé and Sonia by Sonia Rykiel much in evidence. Spot a brace of trendy-looking yummy mummies in a Stokey café and chances are they’ll have picked up their Acne skinny jeans or Cacharel blouses here. No.49 houses the womenswear; as well as the labels mentioned above, there are pieces by Thomas Burberry and Hoss Intropia, jeans by Lee, Won Hundred, coats from Mackintosh, lingerie from Princesse Tam Tam, Peter Jenson T-shirts and sweatshirts, Ally Capellino and Mimi bags, affordable jewellery from the likes of Comfort Station, plus everyday knits, stylish tops and dresses with a quirky edge by co-owner Beth Graham. It’s also a good bet for a choice selection of shoes (by the likes of F-Troupe) and scarves. Over the road at no.88, Hub Men stocks many of the same labels, as well as knits by John Smedley and a selection of items from Folk, Fred Perry, Barbour and more. An excellent neighbourhood boutique.
Hub is number 80 in our list of the 100 best shops in London.