fabulous shop for women & couples to buy stylish sex toys & erotica in a totally unintimidating atmosphere - the staff here are wonderful - putting you at your ease & giving as much advice as you wish, but also leaving you alone to browse.... Go! You'll not only come out with some exciting purchases, but also feeling on cloud nine from from the exceptional service.
Time Out says
Posted: Tue Nov 30 1999
You don’t have to be a woman to pass through the hallowed pink portals of London’s only female-oriented sex shop, but you’ll need to be chaperoned by one. The capital’s best sex shop for toys, Sh!’s strongest feature is its friendly staff who give honest advice. Books, gifts and new kinky artworks are displayed alongside strap-on harnesses and a well-stocked vibrator table that includes own-range clitoral pumps, dildos and vibrators in numerous materials, styles and prices (our fave is the iPod-activated vibrator, £50, that pulsates in time to your tunes). The Sh! Lil’ Softee vibrator is a bargain at £7. Even the fetish and lingerie lines downstairs in the basement have the feminine touch: handcuffs are suede-lined, collars are fit for a princess and bondage tape, crops and whips (some vibrating!) are candy-coloured. If you're interested in new techniques as well as toys, book into one of the workshops hosted in-store – mostly for women, but also featuring some classes for couples. You know what they say... the couple that plays together, stays together.
Sh! is number 76 in our list of the 100 best shops in London.
Accepts Time Out CardSee great offers available to all the Time Out Card holders
10% off purchases
This offer is not valid on books and sale items.
This offer can be redeemed between noon and 8pm.
Buy one get one half price...
...on erotic classes. Plus get a £5 voucher each to spend in store. Click here to book.
Average User Rating
5 / 5
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Very friendly place for all women. Neither vulgar nor intimidating. Wide range of sex toys, from bargain to luxury, great books, and a variety of basics, such as lubes and condoms. Amazing staff, who'll offer you advice and a free cup or tea of coffee. They're non-judgmental and don't ask for ID (I'm 19, but look younger).