Log in to My Time Out for your personalised guide to what's on in London. It's fast, easy and FREE!

Fortnum & Mason

Follow Fortnum & Mason to receive updates on new events happening here.

What is 'following'?
181 Piccadilly, W1A 1ER Full details & map

Department store

Critics' choice
Fortnum and Mason Fortnum and Mason - © Britta Jaschinski

Posted: May 7 2009 Rate it

The results of F&M's recent £24 million, two-year revamp (revealed in 2007, 300 years after its opening in 1707) are stunning: the store retains all that was marvellous about its Georgian past while changing just enough to position itself as a 21st-century shopping experience.

A sweeping spiral staircase soars through the four-storey building, while light floods down from a central glass dome. The iconic F&M eau de nil blue and gold colour scheme with flashes of rose pink abounds on both the store design and the packaging of the fabulous ground-floor treats, like the chocolates, biscuits, teas and preserves.

The first floor is for homewares: china- and glassware as well as finishing touches such as silver scoops for stilton, eau de nil linen and cashmere hot water bottles; there are regular cooking sessions too.

The second floor is home to beauty rooms, fashion accessories, jewellery and a perfumery, while the third floor has menswear, luggage and writing accessories, along with an excellent wrapping service.

The five restaurants, all redesigned by David Collins (of Wolseley fame), are equally impressive, with the ice-cream parlour a welcome addition. A new food hall in the basement has a huge range of fresh and dried produce, as well as top-notch wines from all over the world, meaning that Fortnum & Mason is no longer just a place for a picnic hamper, biscuits or an eye-catching jar of pickle.

Look out too for craft exhibitions, literary lunches as well as gallery collaborations. Fortnum & Mason is fabulously redolent of a time when luxury meant the highest degree of comfort rather than ostentation and remains a treat for all who venture through its oak doors.

Comment Tweet
Save to foursquare

Fortnum & Mason details

Follow Fortnum & Mason to receive updates on new events happening here.

What is 'following'?
Address

Fortnum & Mason

181 Piccadilly W1A 1ER

Transport Green Park or Piccadilly Circus tube

Telephone

020 7734 8040

Fortnum & Mason website

Open 10am-8pm Mon-Sat; noon-6pm Sun

Credit cards AmEx, DC, MC, V

Fortnum & Mason map

Share your thoughts

  • or log in into My Time Out
  • *
  • *
  • Min 1 star. Zero stars will be treated as unrated.
* Mandatory fields for leaving a comment