Warby Parker at The Standard Hollywood

Playful, Jack Kerouac-inspired eyewear brand Warby Parker has set down permanent roots in Los Angeles, in the lobby of the trendy yet classy Standard—a perfect fit. The store's aesthetic matches the hotel's midcentury-meets-Sunset Strip sensibility, and sleekly showcases the reasonably priced chic fare, along with a curated selection of reading material. Bonuses include a backgammon table for playing and a bright, specially commissioned mural painted by LA-based artist Geoff McFetridge. Drop by for the perfect pair of shades or specs. What's more, the two brands have collaborated on a special Artists in Residence series, hosting up-and-coming musicians while they wrote two songs inspired by their surroundings to be released on special 7" records. Check the store for the most recent offerings.