Video: a tour of Rough Trade East

Come for the music, stay for the gigs. Or the photo booth. Or the café. Or the workshops…

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Audiophiles are well-served in east London, so record stores wanting to stand out need to offer a little more than the latest vinyl. Rough Trade East knows this better than most, supplementing its sprawling racks of tracks with everything from in-store performances to the biggest hipster magnet of them all – a black and white photo booth.

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