Restaurants , Contemporary European St James'
  • 3 out of 5 stars
  • 3 out of 5 stars
(4 user reviews)
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The Avenue
The Avenue
The Avenue
The Avenue
The Avenue
The Avenue

Avenue opened in 1997, at a time when St James’s was still playing FTSE and the area’s hedge fund managers were indulging in ‘Wolf of Wall Street’ excess. Conran Restaurants hired the leading minimalist designer of the day, Rick Mather, to create a vast white box of a room. The unflattering uplighting of the hugely long bar made the rich show-offs look even more like Jordan Belfort in rehab.

Come 2014, and the financial hangover of the last five years is starting to wear off. Much the same team – now called D&D London – have refocused their efforts on what had become a dated and faltering restaurant, reinventing the vaguely American theme for the current age. So the late Rick Mather’s clean lines have been softened up; the waiting staff have learned to smile. The bar is still a major draw, helped along by great snacks, friendly bar staff, well-crafted cocktails, and an impressive wine list with some terrific wine flights.

The menu’s also had an all-points overhaul. The most fun dish is the New England clam chowder, served in a hollowed-out loaf crust, a presentation that was first fashionable during the 1970s. The chowder itself was very creamy and as rich as a stockbroker. As for the lobster mac, it’s comfort food that unsubtly signals the affluence needed to lace a simple dish with a luxury ingredient – a juxtaposition that seems apt on this faux-homely menu.

Meatloaf is a staple of home cooking across the US, here served in a pork version. It was a fine dish that any mom would be pleased with, but the portion was so massive it could have fed a family of four – and no doggy bags were available. It’s always tragic to see good food going to waste; perhaps the days of moneyed excess aren’t over just yet.

Venue name: Avenue
Address: 7-9 St James's Street
Opening hours: Lunch served noon-3pm Mon-Fri; 11am-4pm Sat. Dinner served 5.30-10pm Mon-Sat.
Transport: Green Park tube
Price: Main courses £15.75-£19.50. Meal for two with drinks and service: around £100.
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Average User Rating

2.5 / 5

Rating Breakdown

  • 5 star:1
  • 4 star:0
  • 3 star:1
  • 2 star:0
  • 1 star:2
2 people listening
Joss B

I used to go almost every weekend when Avenue first opened all those years ago and it was very good then. Today it is still good though i go only for the brunch which is good and well priced, though the service could be better and the food varies depending on what u order - pancakes can b quite stodgy, but the chicken burger v nice. The problem i suppose is that the brunch lacks that finesse and feels half premade - the Holondaise with the Eggs Benedict is pretty thin and flavourless and its hit or miss on how runny the egg is - though it maybe that its not premade and that its all in the way the kitchen is operating at capacity for a long time. 

The main a la carte may not suffer these problems but it has been too long since i last had it to comment.

Dave F

I left very disappointed. Starters were expensive and small to the point where you check behind the waitress to see if she dropped anything. My foie gras had little flavour – apparently it was accompanied by gingerbread which I guess was the dust on the edge along with a couple of flavourless cherries. The main course of Jacobs Ladder I was assured would not be fatty. It was 75% fat and inedible. Puddings were fine. Service was impeccable. There's a reason it was empty at lunchtime.

Monika B

Had a fab night at the Avenue. My 2nd visit here and wanted to impress a friend. I was not let down again! Fantastic service from the moment we arrived, place was a little quiet to start off but perfect for a good catch up with my friend.

We had the chefs beef special to share, a monster portion that we could not finish. Meat was cooked to perfection with a good selection of sides.

Think they've refreshed the wine list which is well priced for the area.

A big thank you to the manageress who couldn't of been more helpful if she tried.


Not impressed with this place at all. Starters were ok but the main dishes were an absolute disaster.I've ordered a simple burger and chips ( very hard to mess it up) and I got an over cooked patty and stale bread. My wife ordered plaice which was pretty poor as well.Service on the other hand was very good.They probably knew how rubbish the food was so they had to make up for it.

Special Offers

Weekend Brunch: 2/3 courses at £23.50/£26 unlimited Prosecco for £15pp

From a set menu, 2 courses for £23.50 or 3 courses £26.00. Add unlimited Prosecco for £15 per person.

Offer valid until Sep 30 2016