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Critics' choice
2 Love It

Topshop is nearish the top of Time Out’s 100 best shops list. While the chain itself has struggled to retain its retail crown with fashion usurpers such as Zara and Cos snapping at its heels, the Oxford Circus megabranch of toppers has no rival on the street, or anywhere else in London for that matter. Despite the vast volume of (reasonably priced) fashion on offer, it is easy to find what you’re looking for due to the very clear lay out – accessories (plus treats like make overs and Frae frozen yogurts) on ground, Topshop’s own brands (including Unique) plus designer collaborations on Lower Ground, and a massive collection of concessions – including a whopping shoe hall in the basement.

The shop has so much on offer, you’ll see quite a broad cross section of consumers here. There are teen shoppers dragging their parents around the denim selection, the party dresses from Motel, the cheap racks of ballet flats and stocking up on armfuls of brilliant statement jewellery from Freedom at Topshop. But there are also sophisticated, smart ladies spending a little more on Unique and Boutique, the more tailored and fashion forward in-house lines. Every season, there are the designer exclusives to pull in the fashion academics, and most are exclusive to this branch only. While the much loved Kate Moss collection is no more, it was pretty much entirely responsible for the squillions of celebrity ‘designed’ collections that rippled across the high street, none of them as nice as the supermodel range they sought to emulate.

Look out for all of the brilliant extras and pop-ups that keep the store exciting – from crazy nail art by Wah Nails, dip dye hair from Dalston salon Bleach, blow dry bars, mini make overs and Topshop Edited… a dedicated area of the store curated by fashion luminaries like Susie Bubble.

As featured in the 100 best shops in London

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Venue name: Topshop
Address: 36-38 Great Castle St
Opening hours: 9.30am-9pm Mon-Tue; 9.30am-10pm Wed-Fri; 9am-10pm Sat; 11.30am-6.30pm Sun
Transport: Tube: Oxford Circus
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Average User Rating

4 / 5

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When I used to live in Jersey, I used to bring an extra suitcase with me when visiting London to accommodate my Topshop purchases. Ask any female celebrity where they shop in London and they claim to do the same (even Beyonce?!). Saying this, I have to admit that when I moved to London this place and the rest of Oxford Street kind of lost its spark. That said, you can still pretty much find yourself a new wardrobe in one sitting, if you're savvy about it: NEVER go on a Saturday - unless you're there at 9.30am on the dot. Never go when it's raining. Eat a snack before going in. Always start from the bottom boutique items (and occasional KG sale) and work your way up.  Don't forget to save money for the accessories section, but do forget about the froyo stall, you can get a pair of earrings for the same price.

NakedPRGirl Claire

When I was in my twenties, coming to London was all about that visit to Topshop on Oxford Street. That feeling of coming up the tube escalator at Oxford Circus was one of elation. It was and still is better than any other Topshop you will have been to. It's accessory floor alone has a flipping Lola's cupcake stand on it for crying out loud. Probably the only downside is how overwhelming it can all be. Ground floor is accessories which has a few external brands in it too for a little added spice, one floor down is basics, lingerie, coats, dresses and jeans before going further down into the basement for shoes, a cafe and a whole lot of vintage. It's a great place to spend a few hours and there's always something special you're unlikely to find in your local Topshop. For an added bonus, go and get your hair done in the on site Hershesons Blow Dry Bar. Try and avoid Saturday if you value your shopping sanity :-)

Kate Rushton

I love Top Shop. Fun, funky fashion on the cheap with lots of space to move. Although, best to avoid on a Saturday when it is full of giggling teens.