YMC

Shopping , Womenswear Spitalfields
  • 3 out of 5 stars
(1 user review)
1 Love It
Save it

Part of the Old Truman Brewery, this independent boutique stocks the full range of cool British fashion brand You Must Create. The interior, bizarrely designed like a morgue, is surprisingly easy on the eye. Although your entrance is greeted by a well dressed mannequin strapped in a mental asylum chair, the friendly staff are quick to put you at ease, and help you navigate the mid-priced range of striped tops, quirky knits and leather accessories for him and her. On the morgue slab in the middle of the store, accessories such as watches, socks and bags are casually laid out between vintage mannequin legs, continuing the cheery corpse theme. Fitting rooms are spacious and cool with large, thick prison doors, while the bright colours of the clothes themselves bring life to the death-themed shop.

As featured in the 100 best shops in London

 

Venue name: YMC
Contact:
Address: 23 Hanbury St
London
E1 6QR
Opening hours: Open 11am-7pm Mon- Sat; noon-6pm Sun.
Transport: Tube: Shoreditch High St Overground.
Do you own this business?

Average User Rating

3 / 5

Rating Breakdown

  • 5 star:0
  • 4 star:0
  • 3 star:1
  • 2 star:0
  • 1 star:0
LiveReviews|1
NaN people listening
Diana T
Tastemaker

This is one of those stores you wish you could shop at. I can't ever really afford it, but I look longingly in the window every time I walk by. If you sign up for their mailing list and you catch one of their sales you can achieve the unattainable and finally get that striped sweater you've been looking at for weeks. But otherwise, walk in, have a browse and feel awesome cause you actually like the opposite gender's clothes, maybe one day these amazing clothes will fall into your closet. The music in here is actually cool, but the staff aren't very friendly, then again, maybe they've seen me staring through the glass one too many times.