This Swiss beauty brand’s first U.S. flagship is like the Apple Store of grooming gear. The futuristic white-walled space houses a touchscreen computer that helps customers find their perfect skin regime. The company’s products (food supplements, oils, creams, etc.) tackle such skin issues as acne and ageing. Shoppers willing to spend MAC prices on skin care can score In&Out’s whitening face mask for $60 and Phenomenal Skin Revitalizing Complex oral tablets for $65.
1007 Madison Ave
|Cross street:||between 77th and 78th Sts|
|Opening hours:||Mon–Wed, Fri, Sat 10am–6pm; Sun 10am–7pm|
|Transport:||Subway: 6 to 77th St|