Louis Purple

Downtown
Store owner Charles Brunold asks you to “dismiss the notion that made-to-measure garments are an expensive indulgence” by shopping at this affordable French bespoke brand’s first U.S. store. The shop looks like a futuristic closet with samples lining the walls and a countertop stacked with luxurious fabric swatches from names like Dormeuil, Cerruti and Holland & Sherry. Jump on a computer in the boutique and you can virtually create a custom suit ($700–$1,300) . Choose details, such as the thread color, lining fabric, lapel style and button placement. Louis Purple also offers a full range of standard-size suits ($550) for those not interested in paying hefty prices. Complete your look with accessories that will spice up even the most boring Wall Street bloke’s ensemble, such as Thompson London cuff links with ultra-cool skulls ($120). If you’re in the market for weekend wears, you’ll like military-inspired jackets ($300) from the more casual, contemporary Garden collection.
Venue name: Louis Purple
Contact:
Address: 323 Lafayette St
New York

Cross street: between Bleecker and W Houston Sts
Opening hours: Mon–Sat 11am–8pm, Sun noon–8pm
Transport: Subway: B, D, F, M to Broadway–Lafayette St
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