Time Out launches Premium Profiles, boosting local businesses

Posted at 12:49 pm July 1, 2014

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Time Out Group has today announced the launch of Premium Profiles, an enhanced listings service, which allows businesses to improve their presence on timeout.com/london.

Premium Profiles will enable businesses in the capital to promote themselves more visibly in search results on the site, to boost their profile and awareness to Time Out London’s six million monthly unique users.

Participating businesses will be able to buy top-of-search listings by volume, with an expanded listing and the option to include tailored messaging for the duration of the campaign. Sponsored listings will appear at the top of relevant search results, displayed against a yellow background to clearly distinguish them from editorial reviews and content.

Kimberley O’Hara, Group Chief Commercial Officer at Time Out said, “At Time Out, we’re in a unique position to have a highly engaged and socially-active community of fans. Our highly social audience goes out at least twice as often as the average Londoner. Premium Profiles is an affordable and effective way for London’s venues – from small independent cafés to large established businesses ­– to tap into Time Out’s trusted position as the capital’s tastemaker and open up a direct dialogue with our millions of fans.”

Premium Profiles will be rolled out across Time Out’s global network, with launches for New York and Paris due in September 2014.

More information is available on the Premium Profiles page.

For further press information, please contact:

Julia Kenny Julia.k@kaper.uk.com, 020 3301 2159

Lisa Shetabi Lisa@kaper.uk.com 020 3301 2172