5 Reasons to Visit La Roca Village this Summer

Just 40 minutes from Barcelona, this open-air shopping destination blends luxury and value in a Mediterranean village setting — with savings of 60% year-round at some of the most iconic brands, and this season, even 70%
La Roca
La Roca Village
Time Out in collaboration with La Roca Village
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If you’re spending a few days in Barcelona or traveling through Catalonia this summer, there’s one destination you shouldn’t overlook. Tucked into the rolling landscape just outside the city, you will find La Roca Village, a mediterranean shopping oasis that offers a refreshing change of pace. Picture a quiet village with designer boutiques, shaded terraces, and elegant walkways — and then add unbeatable prices on brands you already love. That’s the essence of this unique retail and lifestyle experience. Throughout the year, you can get up to 60% off, and in summer, discounts go up to 70% — truly a bargain!

Located just 40 minutes from Barcelona and a stone’s throw from the Costa Brava, La Roca Village has become a reference point for fashion lovers, curious travelers, and anyone looking for something more than a typical shopping trip. Here, style meets leisure in an environment designed for relaxed browsing, long lunches, and inspiring finds.

Here are five reasons why La Roca Village is one of the smartest — and most enjoyable — excursions you can make this summer.

1. Up to 70% off luxury and premium brands

What draws many people to La Roca Village initially is the curation of brands and experience with more than 150 brands. While the boutiques here offer reduced prices year-round (that go up to 60%), summer is when it gets even better — with extraordinary reductions of up to 70% on selected items.

You’ll find among world-famous luxury brands and other houses such as Boss, Lacoste, Michael Kors, Ray-Ban, Sandro, Isabel Marant, Etro, Zadig & Voltaire, Levi’s, and Adidas, as well as accessory labels and lifestyle brands, all offering special summer pricing. For those looking for something unique, the village is also home to rising Spanish talent, such as Nude Project, Two Jeys and Cold Culture, three labels making waves with Gen Z audiences and fashion-forward shoppers alike. They even also offer a selection of beauty brands like Shiseido and Clarins.

This summer also brings fresh arrivals to the village: new openings like Simorra, EME Studios, Custo Barcelona and a newly redesigned Lacoste boutique join the lineup — a sign that La Roca Village continues to evolve with the times.

2. An open-air setting with over 150 boutiques

Beyond the offers, what really makes La Roca Village memorable is the atmosphere. Modeled after a Mediterranean village, the space is calm and beautifully designed, with tree-lined streets, sunny terraces, decorative fountains, and boutique façades that feel more like a resort than a retail complex.

The architecture, landscaping, and attention to detail make it feel like you're walking through a stylish village — not rushing through a shopping centre. That’s part of the charm: whether you're browsing for something specific or simply enjoying the surroundings, you're free to take your time.

For the past 25 years, La Roca Village has proudly supported art, talent, and creativity, bringing cultural richness to every visit. As you stroll through the Village, you'll encounter works by renowned artists such as Mina Hamada, TV Boy, and Jordi Bernadó — turning every visit into a unique artistic experience.

3. A food offering that stands on its own

Shopping may be the main event, but food plays an essential supporting role at La Roca Village. Far from being an afterthought, the dining options here are an experience in themselves — from full meals to casual bites. And what's more: you will find plenty of outdoor terrasses to enjoy summer to the fullest!

If you want a taste of Mediterranean cuisine, Atmósfera Mordisco and Centric serve fresh, seasonal dishes in elegant surroundings. For something distinctly local, Andreu offers some of the best jamón ibérico in the region, in a newly renovated space that blends tradition with contemporary design.

Looking for global flavours? Try Corso Iluzione, which serves Italian food with a creative, New York-style twist. Or head to Mori for refined Japanese cuisine, ideal for those who prefer something light and flavorful.

With several outdoor terraces, a relaxed pace, and occasional live music, dining at La Roca Village often feels like a leisurely lunch during a holiday — not just a break between shops.

4. Premium services that transform your visit

Part of what sets La Roca Village apart is its attention to the overall guest experience. Whether you’re a style enthusiast or a casual browser, everything is designed to make your visit easy and enjoyable.

The Personal Shopping service is available for those who want a little guidance — whether you’re building a wardrobe, finding gifts, or simply need a second opinion. This one-on-one service helps you make smart choices without feeling overwhelmed.

Another standout is Hands-free Shopping. Instead of carrying bags around all day, you can shop at your pace while the staff collects and holds your purchases until you're ready to leave.

And for international visitors, the Tax-Free refund service ensures that you can claim VAT refunds with minimal fuss, right there on site. Together, these services add a layer of comfort that many standard shopping destinations don’t offer — making your visit feel more like a private experience than a public outing.

5. Easy access from Barcelona

Worried about transportation? You don’t need a car to get to La Roca Village. Thanks to the Shopping Express®, getting there is as simple as boarding a coach in central Barcelona.

This dedicated luxury shuttle service runs daily and takes you directly from the city to the Village and back. It’s a comfortable, hassle-free ride — no GPS, no parking, no city traffic.

Even better, your Shopping Express® ticket includes a VIP Pass that gives you an extra 10% off at selected boutiques. That means even greater value on top of the summer discounts. It’s ideal for solo travelers, couples, or families looking for an easy day trip that balances convenience with style.

A summer destination just outside the city that offers more than just retail therapy. With its extended summer hours (open daily until 10 p.m.), elegant surroundings, and a wide mix of fashion, food, and service, it becomes a genuine leisure destination — just 40 minutes from Barcelona!

Whether you’re planning a day of shopping, a quiet lunch on a sunny terrace, or simply want to explore a different side of Catalonia, La Roca Village brings it all together in one place.

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