Workshop | E Commerce For Creatives

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Workshop | E Commerce For Creatives
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Artisan says
About the workshop

Have you always wanted to turn your creative practice into a thriving online store?

The team at Homeroom have met lots of creatives with amazing ideas who need help bringing their businesses to market in a cost efficient, time effective, beautiful way. E-commerce can be the perfect solution, and they want to take the guess work out of how to do it right!

There’s never been a better time to open an online business. The web presents so many opportunities for designers, creatives and small business owners to reach a much wider audience and start building their dream life. But there’s also plenty of competition online and customers really do expect even the smallest web shops to get things right. That means all of us selling in the digital space need to raise our game if we want our products to get noticed and attract a loyal following.



What you’ll get

+ Insight into how to best set up and manage your online store
+ Snacks and juice!

What to bring

+ Notebook and pen
+ Any burning questions you have about creating and managing a successful online store


About Claire and Lani from Homeroom

Claire Deane

Claire is a digital marketer, Google analytics nerd and social media addict. She has worked with big and small brands across a range of industries, from fashion to food with digital publishing platforms to yoga studios, education institutions to wedding accessory designers. She’s developed social media strategies for The Locale Group’s stable of brands (Talulah, Stevie May and Isla), created digital marketing strategies for Dissh, helped a handmade brand get picked up by international retailer BHLDN on the strength of their social media content, and grown digital publisher The Urban List to 200K visitors, and launched across three major cities.

She’s written a book on building a business as an introvert that’s been featured in Collective Mag and Design*Sponge. She also teaches SMEs how to build their businesses via her business, Homeroom.


Lani Pauli

Lani is a generalist with specialist interests (content marketing, curation, telling the stories of small businesses) and is like a pig in mud when it comes to strategy, analytics and being able to see a project through from start to finish. As a results-driven marketing communications professional, she’s led national publicity campaigns for brands like Paul Newman’s Own, Bing Lee, Tourism & Events Queensland and Coco Republic. She’s led the charge establishing and building the community (online and offline) for Yelp, and can throw a mean event to bring people together and celebrate.

When she’s not slinging words for clients or getting their name up in lights you’ll probably find Lani knee-deep in an internet research spiral.
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By: Artisan