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Situated just opposite the Underbelly’s Cowgate complex (and, as far as we can tell, sharing no further affiliation with Underbelly but cheerfully nicking their cow theme and clientele), this oh-so-temporary pop-up features hay bales instead of furniture, outhouse-style toilets and regular live music from a variety of genres (though naturally, the space favours country-tinged acts). There’s also beaucoup branding from hipster bourbon-based bevvy Jeremiah Weed, but overt marketeering is something you’ll become accustomed to and become inured to as the Fest continues.
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