David Sax: The Revenge Of Analog

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David Sax: The Revenge Of Analog
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David Sax: The Revenge Of Analog says
Many expected (and feared) that the digital age would obliterate the existence of the concrete, like actual books. Business reporter David Sax says this does not seem to be the case. Independent bookstores have sprouted up across the country. Vinyl record sales are at a 28-year high. Hand-crafted beers are on tap at all the trendiest pubs. It’s not just about nostalgia. It seems that people are attracted to things that feel authentic. Sax’s work reveals a fundamental truth about how humans shop, interact, and even think. Blending psychology and wit with old-fashioned reporting, Sax shows that many humans still want to live in the real world—not on a screen.
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By: Town Hall Seattle

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