Time Out says
Pure Aveda is an upmarket Aveda hair and beauty spa in the centre of Basel.
With a central location in Basel’s main shopping district, Pure Aveda is a hair and beauty spa with the feel of an upmarket urban oasis. Glossy décor and chic furnishings set the tone for the hair salon, while the spa interiors have an Eastern theme, subdued lighting and warm wood paneling conducive to intense relaxation. The large, highly trained salon team offers a comprehensive menu of hair services, all of which start with a head massage. These include the Yuko Straightening System and a handy Business Special for a quick wash-cut-blowdry in your lunch hour. In the spa, a menu of delectable facials, body wraps and massages uses the natural Aveda products to their full advantage. Standard beauty services such as waxing, nails, spray-tans and make-up are also available.