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Still feeling guilty about eating all those pigs in blankets over the festive period? A trip to Clapham Common station might just convince you to give up meat for good.
Commuters at the station woke to find every advert taken over by animal rights campaigners PETA, with posters of pigs, cows and chickens urging passengers: ‘I’m ME, Not MEAT’.
At Clapham Common Tube station (UK) .... hope for the year ahead. 😘 pic.twitter.com/TIjXGtDV5i
— Wisdom (@WisdomPepper) January 1, 2017
Even those adverts on the ticket barriers were covered in adorable pics of piggies next to the message: ‘See the Individual. Go Vegan’, as more than 60 posters formed part of what PETA called the ‘UK’s first vegan tube station takeover’.
The campaign launched just in time for Londoners to put their new year’s resolutions to the test, so if you’ve promised to give up meat for 2017, this could be the nudge you need.
Remember when someone replaced all the tube adverts with pictures of cats?
Inspired to go vegan? Check out London's best vegan restaurants.