Bringing a touch of London’s Carnaby Street to Soho, Ben Sherman, the eponymous streetwear brand born of the original swinging-’60s mod god, has dropped its first U.S. flagship. As a salute to its English roots, the store is embellished with mannequins and an antique settee covered in a Union Jack pattern. But this being America, the land of bigger is better, the 5,300-square-foot space is appropriately hangarlike—all the better to house the ample stash of guys’ denim and weekend wear, such as a striped nylon Windbreaker ($130). A small nook in the back stocks gear for dapper Dans, including slim-fit button-downs ($85), graphic neckties and voguish blazers, all of which can be custom-fit on site (an additional $25, with a 72-hour turnaround) through the shop’s in-house tailoring service.
|Venue name:||Ben Sherman||Contact:|
96 Spring St
|Cross street:||at Mercer St|
|Opening hours:||Mon–Sat 10am–9pm, Sun 11am–8pm|
|Transport:||Subway: R, W to Prince St; 6 to Spring St|
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