Bern shopping guide

Known lovingly by Bern’s fashion crowd as “Mapi”, Maria Pia Amabile is a Swiss-Italian fashion designer with an energetic enthusiasm that breathes life into her ready-to-wear collections.

Ooonyva is a stylish cavern of a boutique beneath Bern’s arcades. 

Bernese fashion designer Susanne Pfeffer’s label, 2ème Étage, comprises bold pieces that are at once eye-catching and stylish. 

To get the look of a Bern local, a Fiona Losinger leather bag will serve you well. 

The vibrant fabric collections sold in Bernese boutique Ooonyva are based on influences as diverse as artists including Frida Kahlo, places like Pellon’s native Lyon and topics such as the seven biblical sins.

Bern designer Debora Rentsch knows that beautiful basics are the key to any outfit, and has created a label around this concept. 

This Bernese label run by Nicole Verbeek-Burri and Evelyne Pfeffer is clear about what it stands for: uncomplicated fashion that can be worn from day to evening and make all body shapes and sizes look and feel beautiful. 

A regular Aladdin’s Cave of delights, Yamatuti embraces the classier side of kitsch with its offerings of greeting cards, homewares, kitchen accessories and other items that fall definitely into the category of “want” rather than “need”.

Bernese footwear label Tokushuu is a fairy godmother for anyone who has anything but perfect Cinderella feet.

The Peter Hahn brand specialises in high-quality women's fashion and men's clothing and stocks designs that are heavy on silk, cashmere and cotton.