Celebrate the Tokyo E-Prix with Nissan Formula E Team, our official sponsor of cherry blossom season

On March 30, Tokyo will host its first-ever E-Prix, with Nissan Formula E Team as its official partner. Taking place in the heart of downtown Tokyo, this will be the first time that public roads have been closed for an international motorsport championship in the city. Recently, the vice president of Formula E called the Tokyo race ‘the most important in the world championship’s history’. Aside from the 2.58km all-electric racing circuit with an impressive 18 turns, the day is set to be a bundle of entertainment from start to finish. At the centre of it all is Nissan – Time Out’s official sponsor of cherry blossom season. 

Nissan due to race in special edition livery to honour cherry blossom season

It feels very fitting that this long-awaited race will take place when Japan’s famous cherry blossom season is in full bloom. With that in mind, Nissan is proudly championing the cherry blossom in a special edition livery that pays homage to its Japanese roots, visible across the car, team kit, garage, and drivers’ race suits – and incorporating a ‘we love Tokyo’ message, the Hinomaru from the flag and of course, cherry blossom. ‘Sakura season,’ as it’s locally known, is a sacred turning point in the annual calendar symbolising new beginnings, so it couldn’t be a more powerful message to present on racing day. 

The inaugural Tokyo E-Prix

Much like Formula One, Formula E (also known as the E-Prix) will host a range of car brands racing for the championship title. The big difference? The cars racing at Formula E are all electric. An epic win for sustainability in the motorsport space, Formula E is 'the first global sport to be certified with a net zero carbon footprint'* – so there’s no doubt this championship will be making waves in Tokyo and beyond.

Ready to get in pole position? Join Nissan in supporting its first-ever home race in Tokyo. As the only Japanese team out on the grid on the day, it’s a massive milestone for the brand and its fellow supporters are sure to be there in the masses. 

What to expect on the day

While grandstand tickets for the inaugural Tokyo E-Prix are now sold out, you can still get involved at the Allianz Fan Village on-site – completely free of charge. Yep, that’s right. There’s a gaming (and kids) area, live music, and even an autograph signing session, where diehard Formula E fans can meet their heroes. Oh, and don’t forget to recharge your batteries (see what we did there) at the food court – there are plenty of options for a decent pit stop. 

Whether you’re looking to enjoy a fun day out watching motorsports or simply want to support a more sustainable approach to sport, the Tokyo E-Prix is well worth a visit. 

Learn more about Nissan Formula E Team, celebrating cherry blossom season

*(2022). Japan: Nissan Formula E Team to debut Gen3 car at pre-season testing. MENA Report