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Ben and Jerry's vegan 'ice cream' is here (just don't call it that)

By
Joel Meares
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Everyone's favorite progressive Vermont ice cream mega brand has given America's vegans reason to cheer: a line of non-dairy Ben and Jerry flavors. 

The new set of "frozen desserts"—they can't call them ice cream, technically—was announced Wednesday on Ben and Jerry's official Twitter feed.  

The line includes B&J favorites Chunky Monkey and Chocolate Fudge Brownie as well as two new varieties, Coffee Caramel Fudge and P.B. and Cookies. 

How do you get that creamy, everything-and-the-kitchen-sink (and-then-a-core-of-cookie-dough) flavor without the dairy? The frozen desserts use almond milk instead of regular milk (so it's great for lactose intolerant people too) and vegan brownies from Greystone Bakery in Yonkers, New York. 

While some are reading the introduction of the new flavors as a direct response to a 2015 change.org petition that garnered 28,432 signatures, a B&J spokesman has said the company was working on the non-dairy products as early as 2013. 

Whether achieved through people power or good ol' profit-seeking, the move marks a victory for vegans: now they too can know the joy of entire weekends on the couch with nothing but a good Netflix series and a little blue tub of obscene deliciousness. 

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