Time Out, the global media and leisure brand that helps people explore and experience the best of the city, today announces the launch of a pop-up Time Out Paris magazine this week – it is free and celebrates autumn in the city. It follows a successful summer special edition last year, which was the first time that Time Out has distributed a free magazine in French in Paris.
Hitting the streets on October 9, with a circulation of 300,000 copies, it will be available at many popular local venues across the city including cultural institutions, hotels, bars and restaurants, universities, Metro stations, SNCF lounges and the Eurostar terminal. In addition, Time Out branded street teams will hand out the magazine directly to consumers across Paris for example at Centre Pompidou, Grand Rex, Musée du Quai Branly and Gare Saint Lazare.
Time Out Paris features 64 pages packed with unique content – written and curated by a team of local journalists – about the best things to do in the city over the coming autumn months including food, drink, art, culture, travel and entertainment. Features also include interviews with Joaquin Phoenix, Xavier Dolan, Niska and Frustration plus an immersive report on the Parisian collective of Drag Kings and Time Out’s ranking of the 20 best restaurants in Paris.
The magazine will help locals and visitors experience the best of Paris, and complements Time Out’s digital presence in the city at timeout.fr/paris, its social media channels and Live Events. It helps further grow the brand’s reach and engagement and offers advertisers new creative opportunities to connect - locally, nationally, and globally - with Time Out’s unique audience.
Caroline McGinn, Global Editor in Chief, Time Out, commented: “I'm extremely proud to be launching this autumn magazine in Paris. Time Out is all about discovering the best things popping up in the city, so we thought it was a great idea to celebrate the incredible urban culture, food and events in Paris right now, with a ‘pop-up’ magazine for the city.
“What is most exciting for me in this issue is the new makers who are reinventing everything from baking to drag with their punk attitude and talent. Paris has historically always been a culture capital of the world: the restaurateurs, artists and venues our editors have celebrated show that it will be a culture capital for the next generation too.”
For the French version of the press release, please contact: PR@timeout.com