2016 Heering® Competition Houston Workshop

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2016 Heering® Competition Houston Workshop
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Cocktail Ambassadors, LLC says
THIRSTY FOR A CLASSIC CHALLENGE?

THE 2016 PETER F. HEERING® CLASSIC CHALLENGE – MODERN CLASSICS BROUGHT TOGETHER BY THE ONE CLASSIC

The competition is live! And this is your chance to win a trip to London Cocktail Week and compete in the global finals!

Bartenders: Compete to go to London Cocktail Week!
Owners/managers: get your staff excited about creating drinks and learning about their palates.
Producers/Suppliers: Get your products involved, so they end up on new menus!

Join Alba Huerta, Houston's inspirational and tireless bar leader, as she guides you through a multi-faceted workshop aimed at exploring and inspiring the flavor pairings possible in utilizing Cherry Heering in your original spin on a classic cocktail. We'll taste this classic liqueur with 12 different spirits, an array of bitters, produce and other modifiers and explore possibilities together. Light lunch will be served.

PLEASE RSVP via the EVENTBRITE link above

THE 2016 PETER F. HEERING® SLING AWARD - MODERN CLASSICS BROUGHT TOGETHER BY THE ONE CLASSIC – CHERRY HEERING®.. has asked bartenders from around the globe to pick a modern classic cocktail and modernize it with a twist and shake that best defines their talent, taste, personality and what most inspires them about using CHERRY HEERING® in a modern classic cocktail revision. This annual CHERRY HEERING® competition starts with four rounds, with ten semi-finalists competing to become one of the five finalist shaking up their inspired CHERRY HEERING® cocktail during the spectacular London Cocktail Week.

Quarterfinal - An international expert jury will select one winner from each participating country. Out of the national winners, ten will be selected for the semi-final
Semi-Final - The ten semi-finalist will compete during London Cocktail Week at the beginning of October. Our international expert jury will then choose five finalists among the ten. Apart from the honor and media attention, all ten semi-finalist get airfare and hotel stay in vibrant London
Finale - The five finalist will personally present their cocktails and philosophy behind at the final during London Cocktail Week 2016. The winner receives €500, a Stelton Shaker and global exposure
Key Dates - April 18th through May 22nd - Entries from Participants June - one Winner Market, August - Qualifiers Semi-Finals, October 4th through 5th - 10 Semi-Finalists, October 6th - 5 Finalists

Come to the workshop and then create your Modern Classic and enter!
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By: Cocktail Ambassadors, LLC

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