Into the Wild; a new project aims to raise awareness of plastic pollution in Israel

Written by
Nicole Zibelman
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Wild Plastic, a project devoted to promoting eco-friendliness, is hosting its latest event at City Garden in Tel Aviv. Held at the pool and fountain of Gan HaIr, the art show aims to raise awareness about pollution due to the overuse of plastic, hence the title “Poollution.” On Friday, August 2, 20 artists will stand in the City Garden pool while creating breathtaking art before your eyes -- using only reusable materials -- leading by example in hopes to encourage others to reduce their use of plastic. “Poollution” will have a DJ amping up the spirit and bringing good vibes. The event will also host several eco-friendly vendors and environmental organizations, including HaGal Sheli, which organizes group beach cleanups, and Zalul, which is dedicated to protecting Israel’s seas and rivers.

Wild Plastic, Tel Aviv © Tal Abarbanel

Half of all of the day’s sales will be donated to organizations whose mission it is to preserve and protect the environment. City Garden’s shops and food stands will also be offering special discounts to those who purchase reusable products. City Garden has fostered a relationship with Wild Plastics, allowing them to express their message in a variety of ways. A few months ago, they allowed the artists to graffiti over 150 square meters of the City Garden walls with their positive, environmentally-friendly messages.

Wild Plastic, Tel Aviv © Tal Abarbanel

Stop by the art show to support the movement of reducing your plastic footprint. It is expected to be a day of fun for all ages. Admission is free. Follow them on Instagram

August 2, 10:00-15:00, Gan HaIr, City Garden, 71 Ibn Gvirol St, Tel Aviv. 

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