Time Out says
Vibrant colors, gender fluid clothing, and meticulous tailoring give this brand its charm.
A graduate of the Shenkar College of Engineering and Design, Shai Shalom’s apparel is marked by meticulous tailoring and a keen eye for combining colors and materials. His bright summer collection is an ode to sunny days, with vibrant solids finding their only rival in a clean, minimalist aesthetic that evokes a candy shop-colored vision of nautical prep. Expect a range of fine knitwear, sophisticated suits, slim-cut, cropped trousers and modern boat jackets. A recent collection, dubbed ‘Gender Blender’, carves a connecting seam between male and female wardrobes, applying the same fabrics and elite tailoring, yet stripping them of their recognizable gender-oriented elements, then restructuring them with innovative materials, including wool sleeves on couture blazers and geometric plisse cuts on classic skirts.