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While North Americans feed cheerios to their toddlers, this iconic snack is many Israeli's first treat. Bamba is the most popular snack in the Holy Land. The airy munchies have the consistency of a cheeto, but pack a peanut butter punch that melts in your mouth when you eat it. Come visit the factory and find out how the magic is made. Take a tour, watch a 3-D video and enjoy the surprise at the end (entire experience lasts one hour).