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Global Birkenstock store officially opens at The Zone in Rosebank

One of the world’s most popular sandal brand has finally landed at The Zone in Rosebank, and Joburg fashion lovers couldn’t be more excited.

Poelano Malema
Written by
Poelano Malema
City Writer, Time Out South Africa
Birkenstock in Rosebank, Johannesburg
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Step into style and comfort — Birkenstock has officially opened its doors at The Zone in Rosebank, marking a new chapter for Johannesburg’s beloved German footwear brand.

Located in the vibrant and trendy suburb of Rosebank, the new Birkenstock store promises to deliver the brand’s signature premium-quality shoes to local shoppers who appreciate fashion paired with exceptional craftsmanship.

The store’s arrival in Rosebank marks another exciting milestone in Birkenstock’s African expansion, offering Joburgers the chance to experience authentic German craftsmanship firsthand.

The new store showcases Birkenstock’s full range of styles, from classic Arizona and Gizeh sandals to modern sneakers and Boston clogs, catering to every lifestyle and age group.

A perfect fit for the Joburg fashion scene

Joburg is home to many international brands, and Birkenstock is a perfect fit, especially because Joburgers love fashion and style. 

Since its founding in 1774 in Germany, Birkenstock has become a global symbol of comfort and enduring style.

With stores in major cities around the world, Birkenstock has perfected the art of creating shoes for all generations — from grandparents to Gen Z and even kids. Its designs continue to stand the test of time.

Over the centuries, the brand has evolved from orthopaedic craftsmanship to a modern fashion essential, celebrated for blending wellness with effortless elegance.

So, whether you’re a longtime fan or new to the brand, the Birkenstock store at The Zone is a major win for Johannesburg’s shopping scene. You are invited to discover why Birkenstock continues to define comfort, one step at a time.

Address: 177 Oxford Rd, Rosebank, Johannesburg. 

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