But has all that graft paid off on her major label debut? No doubt Azalea plays to her substantive strengths, penning tracks that rigidly comply to one of three categories: underdog triumphalism (‘Impossible is Nothing’,); girl power defiance (‘Goddess’, ‘Fuck Love’); and boy-baiting drama (‘New Bitch’ and ‘Black Widow’ featuring Rita Ora).
More striking is her stylistic growth. Where mixtape Azalea crowded the beat, tripping over her (let’s be honest) cartoonish accent, album Azalea has learned to let it breathe. With production this melodic, flitting from pathos-drenched strings to bouncy club synths, the newly composed sound of Azalea is sure to resonate around teenagers’ bedrooms this summer.
It might not permeate beyond, though. ‘The New Classic’ knows its audience so well that it largely alienates those outside it. To grown-up ears, it sounds like a confection. This is a good album. But classic? For that, Iggy will still have to work harder.
Read our interview with Iggy AzaleaWhat do you think of ‘The New Classic’? Let us know in the comments box below or tweet us at @TimeOutMusic.
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The Blues Kitchen Brixton
This Brixton branch - on Acre Lane - is one of three Blues Kitchens in London. The others are in Camden and Shoreditch. Each follows the same theme - food of a southern American bent served to a soundtrack of live music. And while the music of the moniker does play more than a small part on the music programme, it's not all about the blues. Expect, too, swing, soul, bluegrass, Motown and themed nights - including a popular Halloween gig. There's usually something on every night of the week. The food menu takes in classic Deep South dishes, with New Orleans gumbo, catfish jambalaya, Texan brisket, St Louis pork rib and a creole bean burger and jerk chicken salads also feature.
Venue says: “Quench your midweek thirst with our new two-for-one offer on cocktails every Wednesday!”