Next Next Media/Ad Tech Summit

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Next Next Media/Ad Tech Summit
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COCO says
As media consumers, we’re awash in more information and entertainment than we can begin to process. As media producers, publishers, brands and storytellers, we need to craft and distribute messages in a way that resonates with audiences and is at once sustainable, nimble and authentic.
The rate of technological advances and shifts in media consumption habits can feel overwhelming; what was a leisurely drive on a country road is now the Indy 500 (in a Tesla, and some of your competitors just climbed into Elon Musk’s rocket).

Traditional media businesses are being rocked by new technologies, experimenting with new business models and fighting for that most valuable of commodities in the new economy–people’s attention. Ad blockers, native content, membership drives, big data, smartphones, AI, Virtual Reality… It’s a challenge just keeping up with the changes already underway in the media landscape, let alone anticipating the unfathomable terrain of the future.

Come to the NextNext: Media/Ad Tech Summit to find out how leading organizations and thinkers in media and advertising are coping with disruption and setting themselves up not only for for what's next, but what's "NextNext." Trade in your anxiety for inspiration in the company of fellow adventurers in the uncharted territory of media in 2016...and beyond.

Speakers include:
Steve Grove - director of Google News Lab
Cecily Sommers - author of "How to Think Like a Futurist"
Mike Reszler - Chief Digital Officer and VP for Innovation and Digital Strategy and Content for MPR|APM
Bethany Iverson - Director of Strategy, Space 150
AJ Meyer - Co-founder of GoKart Labs
Jennifer Brandel, CEO of Hearken, founder of @WBEZCuriousCity
Jim Bernard - Senior Vice President of Digital, Star Tribune
Andrew Wallmeyer - Publisher, MinnPost
Elli Rader - Director of Account Strategy, GoKart Labs
Douglas Hegley - Director of Media & Technology, mia
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By: COCO

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